Leadership

Jon Mandel is Chief Executive Officer of NielsenConnect, a business unit dedicated to connecting all of the different information resources across The Nielsen Company. 

NielsenConnect’s products and capabilities enable Nielsen’s clients to increase their yields, margins, and topline growth by providing the scope of information necessary to better reach consumers of all media, goods and services.  In drawing upon the vast array of information Nielsen measures, the offerings of NielsenConnect allow clients to adjust their forward efforts based on analysis of the past as well as provide enhanced capabilities in predictive measures of future consumer uptake.

Prior to joining Nielsen in November 2006, Jon was Chief of Strategic Solutions for GroupM, one of the world’s largest media communications companies.  Before GroupM, Jon was Chairman of MediaCom US, a GroupM company.  MediaCom plans and implements more than $12 billion a year of its advertising clients’ media spending. 

A graduate of Vassar College, Jon joined Grey Advertising in 1974 and by 1979 was promoted to Vice President/Director of National Broadcast, where he remained until MediaCom’s formation in the US in 1997.  Over the years building MediaCom, Jon advised numerous accounts in various roles including Co-Managing Director, Chief Negotiating Officer, Co-CEO, Co-CEO of MediaCom Latino, Chief Global Buying Officer of MediaCom Worldwide, in addition to his role as Chairman of MediaCom US. 

Before joining Nielsen, Jon was also on the Board of Directors of the American Association of Advertising Agencies.  He was the first agency representative to serve as Chairman of the National Association of Television Programming Executives, and worked closely with several industry councils, often as the sole agency representative.

Jon lives in Manhattan, where he serves as a Director of the John A. Reisenbach Foundation, a nonprofit organization dedicated to improving the quality of life in New York City communities.  He also sits on the Board of the NY Chapter of the Juvenile Diabetes Research Foundation.  Jon and his daughter Samantha try to spend as much time as possible on Babylon, Long Island and Fire Island.