Consumer 360®Pacific 2014

A Message from Chris Percy, Managing Director, Nielsen Pacific:

I was thrilled to host the second Consumer 360 Pacific event which was held in the Blue Mountains at the end of July this year. We connected around 200 delegates from 50 companies across a range of industries. We heard from a fantastic line up of industry trailblazers who shared their inspiring stories about what their companies did to ‘Create Outcomes’.

This year’s event was home to seven outstanding mainstage presentations, a media panel session with senior representatives across every media type, a sports panel with some of the biggest names in Australian sport, and 10 insight sessions with case studies and learnings from Nielsen clients on how they created outcomes in their space.

And our Celebration Dinner had the lovely and talented Samantha Jade and her band rocking the Consumer 360 stage with a smashing 90 minute set.

Be sure to keep checking the Consumer 360 page for regular updates. We are currently finalising video footage of the event’s key highlights, photos, speaker interviews, and news and insight pieces developed from presentation content.

In the meantime, I welcome your feedback from the event. Please feel free to share your thoughts with myself or your Nielsen representative.

Chris Percy
Managing Director – Pacific, Nielsen


Hear from senior leaders in the retail, media, agency, automotive and consumer goods industries on their outlook for the next three years. These experts discuss their thoughts on how challenges, opportunities, changing consumer behaviour and needs, digital consumption and innovation will shape the short-term future across the Pacific.

Speaker Interviews

Anita Baba Video Interview

Anita Baba

Group Business Director
Carat Australia

Dale Preston Video Interview

Dale Preston

Head of Customer Insights
Coles Supermarkets

Doug Peiffer Video Interview

Doug Peiffer


Ian McLeod Video Interview

Ian McLeod

Group Commercial Director
Wesfarmers Group

Jame Hier Video Interview

James Hier

Chief Strategy Officer

Megan Brownlow Video Interview

Megan Brownlow

Executive Director

Paul Maher Video Interview

Paul Maher

Chief Executive Officer
MediaWorks TV

Phillip Lynch Video Interview

Phillip Lynch

Managing Director
Johnson & Johnson Pacific