U.S. Consumers Tighten Belts & Spending. Eighty-five percent of U.S. consumers say we are in a recession. Call it recession, stagflation or inflation—the reverberations of the stagnated economy are being felt at retail, on the road and in the home...Read More
A Wealth Market in a Downturn Economy? At times when the less-fortunate are strapped for spending dollars, marketers will need to leverage the spending power of the affluent in order to stay afloat—and with $22 trillion at stake, that’s a pool worth diving for... Read More
Retail Clinics – A Healthy Savings Idea. In-store health clinics offering quick and easy access for common ailments are providing retailers and manufacturers with an intriguing new consumer touch point—and patients/consumers are benefiting as well... Read More
Meet A Billion Of Your Newest Customers. India is the fastest growing free-market democracy and the largest English-speaking nation in the world to take its place as the first developing nation to base its growth on intellectual capital... Read More
Blockbuster News for Movie Marketers. More diffuse, spot media and targeted ad spending based on consumer media consumption habits can increase movie promotional ROI by more than 25%! Now that’s a movie-going strategy with a happy ending... Read More
Better Promotions Using Loyalty Customer Analytics. The way to lasting relationships with customers is knowing how they shop and how to best reach them. Retailers that tailor promotions using insights from customer card data are building a foundation for success...
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