Senior Vice President, Marketing Strategy and Communications, Kraft Foods, Inc.
President, Univision Networks
Best-selling author of Blink, Outliers and more.
Chief Merchandising and Marketing Officer, Walmart U.S.
NOEL WALLACE
President, Colgate North America and Global Sustainability for the Colgate-Palmolive Company
LAUREN ZALAZNICK
Chairman, Entertainment & Digital Networks and Integrated Media, NBCUniversal
A look inside the insights Nielsen will share during the conference.
- Keys to Innovation
Thousands of new CPG products enter the market every year. Yet, only a small number are considered truly successful. - Listening for Small Insights and Big Business Opportunities
Look for issues, complaints and the "home grown" solutions and tips suggested by consumers. - Marketing That Matters
Explore the value of burgeoning consumer groups like power moms, boomers, and polarized consumers. - 10 Principles of Brand Building
Don't over-engineer the product, the package, the brand or the idea – simple is better. - Connecting with the Socially Conscious Consumer
Global consumers are eager to make a social and environmental impact through their purchase decisions.
ADAM LASHINSKY
The Senior Editor at Large, Fortune, facilitates timely discussions with industry leaders exploring digital collaboration, content and commerce. Participants will offer new insight into the key issues impacting advertisers, retailers, CPG companies and the digital and media space. Collaboration is at the center of each conversation, all exploring better connectivity with the consumer.
The Changing Landscape of Online Video
Co-President, HBO
Corporate Vice President, Media & Entertainment Group, Microsoft Corp.
Delivery of Digital Content "Over the Air" and "Via the Cloud"
CEO and President, Lin Media; President, Open Mobile Video Coalition (OMVC)
Executive Vice President & General Manager, Twentieth Century Fox Home Entertainment
Digital Commerce…The Future is Now!
Vice President, Strategic Growth Channels, Unilever
Vice President, E-Commerce, Petco
Chief Marketing Officer, Bazaarvoice
Vice President, Pet Specialty Group, Nestle Purina
Who's Attending?
ABC Fine Wine & Spirits · Adap.tv · Advantage Sales and Marketing · Ahold · Alliance Marketing · Associated Hygienic Products · BC Dairy Association · Bell Media / CTV Telvision Network · BJs Wholesale Club · Bromley · Burrell Communications · Cablevision · Cabot · Cabot · Carat · CBS · CCF Brands · Church & Dwight Co., Inc. · Coca-Cola · Columbia College Chicago · Comedy Central · Council for Research Excellence · Crown Media · Cuban American National Council, Inc · Del Monte Foods · DFV Wines · Dotomi · Energizer, Inc · eXelate Inc. · Facebook · Family Dollar Stores · FOX Deportes · General Mills, Inc. · Hulu · Hy-Vee · IGA, Inc. · INVIDI Technologies Corporation · ION Media · ITN Operating Company · Jarden · John B. Sanfilippo · Johnsonville Sausage · Kinney Drugs · Kruger Products · KTSF Television · K-VA-T Food Stores, Inc. (Food City) · Market Track · Mediacom · MediaVest · MegaMex Foods, LLC · Meredith Corporation · MetroPCS · MillerCoors · Molson Coors Canada · Murphy Oil USA · Music Choice · NASCAR · National Football League · National Geographic Channel · NBC Universal · NCM Media Networks · Nestle Purina PetCare · NewsCorp · North American Breweries.com · Ovation · Patron Spirits Company · PBS · PepsiCo · Petco · Philips · Post Foods LLC · Price Chopper Supermarkets · Raycom Media Inc. · RealAge Inc. · Repucom · Rexall · Rexall Pharma Plus · Reynolds Consumer Products · Ruiz Foods · Saint Joseph's University · Sara Lee · Schnuck Markets, Inc. · Scripps · Sears Holdings Corporation · Simulmedia · Sony Pictures Television, Inc. · Spartan Stores, Inc. · Subway · SUPERVALU Inc. · Supervalu/Save-A-Lot · Telemundo Network · Time Inc. · Time Warner · T-Mobile · Turner Broadcasting · TV ONE · TV One, LLC · Twitter · Ubisoft Entertainment · Unilever · Univision · Verizon Wireless · VIACOM · Viacom Media Networks · Wakefern Food Corporation · Walgreens · Wal-Mart · Warner Bros. Media Research & Insights · WebMD · Wegmans Food Markets · Wells Blue Bunny · Wells Enterprise Inc · Winn-Dixie Stores · Wise · Wm. Wrigley Jr. Company · WME · Zenith Media