We study consumers in more than 100 countries to give you the most complete view of trends and habits worldwide.
Cracking the DNA of ‘breakthrough innovation’ success
Report shows 76% of new product launches fail within a year, but outlines the critical steps needed to achieve ‘breakthrough innovation’, and identifies seven recent launches as iconic successes.
Find market information you need quickly and easily to make the decisions that help you grow your business.
Nielsen Knows People
What do people want? See? Share? Love? Discover how our unique insights can help your business.