Optimism about Hong Kong job prospects, personal finance and spending intentions rises. How about Global?
Three out of every five people in Hong Kong say their preferred payment method for daily spending is plastic rather than paper.
Consumers believe health attributes in the foods they eat are important, but are they willing to pay more for the benefits they provide?
Advertising Spending Increases but More Marketers are Exercising Caution in 2015
Thirty-six percent of advertisers indicated an increase in advertising spend in 2015, a 6-percentage-point decrease compared to last year.
E-Commerce: Evolution Or Revolution?
Across the globe, shoppers are increasingly turning to the web to buy the things they need. But some categories are benefiting more than others.
Nielsen Knows People
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