For Employees | Other Nielsen Sites | Contact Us
services insights news about nielsen careers
Welcome to the new Nielsen
Integrating Information Nielsen gives clients a more complete view of their markets and a better understanding of their consumers through our combined insights, experiences, knowledge, market intelligence and advanced technologies.
Learn more

Trend Index

Top Broadcast TV Shows - US
Week of April 28, 2008 Spacer
1. American Idol - Tuesday
FOX
2. American Idol - Wednesday
FOX
3. Dancing With The Stars
ABC
Top TV Shows
Top Movies - Theatrical Release - US
May 2-4 , 2008 Spacer
1. Iron Man
PARAMOUNT
2.Made of Honor
SONY PICTURES
3. Baby Mama
UNIVERSAL
Top Movies
Top PC Game Titles
March 2008
Spacer
1. World of Warcraft
2. Call of Duty 4: Modern Warfare
3. Halo: Combat Evolved
Top Video Games
Top Online Web Brands - U.S.
Week Ending April 27, 2008
Spacer
1. Google
2. Yahoo!
3. MSN/Windows Live
Top Online Web Brands
Complete Trend Index

Latest News

May 8 , 2008
Social Networking Going Mobile, Nielsen Finds

May 5 , 2008
Product Placements Rose 6% in First Quarter, Nielsen Reports

More

Insights

Emerging Mobile Pursuits
By: Nic CoveySpacer
Build it and they will come. While penetration is still low – iPhone users make up just 0.5% of the total mobile subscriber base – it has forever changed mobile media consumption.
Read this article


Brainwave Brawn
By: Caroline Winnett Spacer
Traditional methods of analyzing advertising effectiveness leave unanswered questions. Nielsen and NeuroFocus have teamed up to better understand the elements of successful consumer engagement using science-based market research innovation.
Read this article


© The Nielsen Company. All rights reserved.  Disclaimer | Privacy Statement