Note: On October 6, 2015, the European Court of Justice issued a judgment declaring the U.S.-EU Safe Harbor framework “invalid.” Since June 10, 2013, Nielsen was a participant in Safe Harbor for certain transfers of personal information from the European Economic Area (“EEA”) and Switzerland to the U.S. as described in the Nielsen Safe Harbor Privacy Statement below. Nielsen will continue to abide by the Safe Harbor privacy principles of Notice, Choice, Onward Transfer, Security, Data Integrity, Access, and Enforcement with respect to the EEA/Swiss personal information that Nielsen transferred to the U.S. while it was a participant in the Safe Harbor program.
To learn more about the Safe Harbor program, please visit http://www.export.gov/safeharbor/. To view our certification, please visit https://safeharbor.export.gov/companyinfo.aspx?id=23403.
Where Nielsen collects personal information directly from EEA and/or Swiss data subjects, it will inform them about the purposes for which it collects and uses personal information about them and the manner and circumstances in which the personal information will be used. When we use the term “personal information” in this Safe Harbor Policy, we mean any information that (i) is recorded in any form; (ii) is about or is related to a specific individual; (iii) can be linked to that individual; and (iv) is transferred by our affiliates, business partners, and corporate customers in the EEA and Switzerland to the U.S. Nielsen will also disclose the manner and circumstances under which personal information may be transferred to third parties.
Where Nielsen collects personal information directly from EEA and/or Swiss data subjects, Nielsen provides the data subjects with choice regarding the manner and circumstances in which the personal information will be used and disclosed to third parties.
We sometimes contract with other companies and individuals to perform functions or services on our behalf. They may have access to personal information needed to perform their functions, but are restricted from using the personal information for purposes other than providing services for us or to us. Nielsen requires that its agents and service providers that have access to personal information received from the EEA and/or Switzerland either subscribe to the Safe Harbor Principles or are subject to the EU Privacy Directive and the Swiss Federal Act on Data Protection or another adequacy finding or enter into a written agreement with us that requires them to provide at least the same level of privacy protection as is required by the relevant Safe Harbor Principles.
We use reasonable physical, electronic, and administrative safeguards to protect your personal information from loss, misuse and unauthorized access, disclosure, alteration and destruction.
We take reasonable steps to ensure that personal information we process is reliable for its intended use, accurate, complete, and current to the extent necessary for the purposes for which we use the personal information.
Upon request, Nielsen will grant individuals reasonable access to personal information that it holds about them. In addition, Nielsen will take reasonable steps to permit individuals to correct, amend, or delete information that is demonstrated to be inaccurate or incomplete. These requests can be made by filling out our Safe Harbor Inquiry Form.
Associate General Counsel – Privacy
Attention: Safe Harbor Compliance
85 Broad Street
New York, NY 10004