According to a new study by Nielsen, a leading global provider of information and insights into what consumers watch and buy, more than six in 10 Malaysian consumers plan to go online to purchase flight tickets (67% and third highest globally) and make hotel and tour reservation (62% and second highest globally) within the next six months while 58 percent of Malaysian consumers would go online to purchase event tickets such as movie, performance and exhibition (third highest globally).
Malaysia saw the region's largest decline in confidence between Q4 2013 and Q1 2014, declining six index points to 92 (2 points below the global average of 94 points) according to the latest Nielsen Global Survey on Consumer Confidence and Spending Intentions.
Although car ownership in the majority of Southeast Asian markets is among the lowest levels globally, consumers throughout the region are displaying the strongest intention to purchase a new car and will drive much of the world's automotive demand in the next few years, according to a report released by Nielsen.
Nielsen Twitter TV Ratings, together with Nielsen’s full suite of Twitter TV Solutions, will enable the TV industry—including TV networks, agencies, and advertisers—to measure, understand and act on TV-related conversation on Twitter.
Malaysians are the highest among other Southeast Asian consumers who planned or have retired below the age of 60 years (50%), according to a new finding from Nielsen. Respondents in Indonesia trailed closely (46%) followed by Vietnam (44%), Thailand (33%), Philippines (30%) and Singapore (29%).
60 percent of Malaysian consumers say their preferred payment method for daily spending is paper rather than plastic, according to a recent study by Nielsen, a leading global provider of information and insights into what consumers watch and buy. Malaysian respondents say their preferred form of payment is cash (60%), credit card (20%), debit card (14%) or prepaid card (2%).
Consumer confidence in Malaysia stood at 98 points, according to the latest Consumer Confidence Index released by Nielsen. This is the first time where Malaysian consumer confidence level dipped below 100 point since year 2010.
According to a new study by Nielsen, a leading global provider of information and insights into what consumers watch and buy, three quarters of Malaysians (74%) believe they will achieve all their financial goals for the future.