Date: Tuesday, 5 April 2016
Location: Nielsen Singapore office
Presenter: Joan Koh, Managing Director, Nielsen Singapore and Malaysia
Singapore is one of the "oldest" nations in Asia Pacific with the 65-year-olds projected to grow to 24% of the overall population in 2030. The silver generation also accounts for 40% of the local grocery shopping today and is an important segment for the Consumer Packaged Goods (CPG) industry, and represents golden opportunities for both manufacturers and retailers.
In this event, you will understand how to win the hearts and carts of the silver generation. This event is by invitation only
Nielsen is partnering with Storewars International, world’s leading business management simulation again this year to bring an intense Storewars International business simulation workshop to help manufacturers and retailers develop the skills needed to succeed in the modern trade environment.