Music is increasingly driven by the new mainstream—Multicultural consumers. So who are they and how can you find them?
Consumers hire products to perform services in their lives. See how Meow Mix prepared for the "interview" and landed the job with consumers
Global consumer confidence increased one index point to 97 in Q2 2014, marking the highest level since Q1 2007.
Though beer remains king of alcoholic beverage sales, the popularity of spirits is rising, especially within specific generational groups.
Strike a Chord
Hispanics are diverse, speak multiple languages, and straddle multiple cultures, but one thing binds them together: a passion for music.
15% of TV viewers said they enjoyed watching television more with social media in 2013.
America's Got Talent
is the top TV show.
Destiny is the top
video game to buy next.
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Nielsen Knows People
What do people want? See? Share? Love? Discover how our unique insights can help your business.