Black consumers are speaking directly to brands in unprecedented ways and achieving headline-making results. With African Americans spending $1.2 trillion annually, brands have a lot to lose if they don't engage Black consumers.
In this episode of The Database, a podcast from Nielsen, we’re diving into media, specifically how much time we spend with devices, which devices are growing in popularity and how Millennials are driving trends across these devices.
You've got questions. We've got answers, backed by science, that point the way forward.
See what's next from some of Nielsen's top thinkers.