Online global purchase intentions have doubled for more than half of the product categories measured since 2011.
Words that were made up for songs have popped up in movie titles, the dictionary and most recently, in tweets.
Spotify's streaming music service is twice as popular with Asian-Americans (14.4%) as it is with the total market (7.6%).
The latest post in Nielsen’s Uncommon Sense blog details five private sector motivational practices that can be applied to public policy.
Ensuring Insurance Success
Insurance seems to be one of those things that people don't think about until they need it. However, tailoring policies to different age groups could help providers better engage with consumers.
Music and the Multicultural Millennial
Millennials are more diverse than any previous generation, and with their spending power growing, they're driving change in the industries they favor—especially music.
NCIS is the
top TV show.
W is for Wasted is the top fiction book.
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