Global consumer confidence in Q3 notched a score of 98—up one point from the previous quarter and two points from the start of the year.
Nielsen’s latest Uncommon Sense blog takes a look at how to measure an increasingly valuable asset—your company’s brand value.
The buying power of African-Americans is $1 trillion and expected to grow to $1.3 in the next few years.
Franchise titles like “Madden NFL 15,” “NBA 2K15” and “Call of Duty: Advanced Warfare” dominate this year’s most coveted video games for the holidays.
Natural ingredients are rated “very important” by 45% of global respondents surveyed about their snacking preferences.
The average smartphone downloader has around 42 apps on their device, but the majority (87%) claim they use fewer than 10 each day.
Thurs Night Football is the top TV program.
Live Die Repeat is the top movie disc.
See the Top 10 Lists >
Nielsen Knows People
What do people want? See? Share? Love? Discover how our unique insights can help your business.