Global
Client Login
President, Asia Pacific, Middle East & Africa
Cheong-Tai Leung is President, Asia Pacific, Middle East & Africa for Nielsen. Appointed in August 2010, Cheong-Tai is responsible for leading Nielsen’s growth strategy and consumer business initiatives within this growing region.
Prior to this role, Cheong-Tai was Senior Vice President of Asia Pacific, Middle East & Africa and Eastern Europe for Nielsen’s Global Business Services (GBS) organization, where she successfully drove Operations and Technology initiatives across business segments in 40 markets.
Prior to Nielsen, Cheong-Tai held leadership positions in technology, manufacturing, logistics, professional services and business process improvement at corporations including The General Electric Company (GE) and Hewlett Packard.
Cheong-Tai is an alumnus of the University of Miami, where she attained a Master of Science degree in Computer Science, and two concurrent Bachelor of Science degrees (Electrical Engineering and Computer Science), both with General Honors.
