Matthew (Matt) O’Grady is Chief Executive Officer of Nielsen Catalina Solutions, responsible for leading strategy and driving performance and innovation for the company and its clients. He brings over 16 years of experience with Nielsen, most recently as the Executive Vice president and Managing Director for the local media business where he led strategy, development and enhancements for all local television and audio clients.
He worked closely with industry associations including the Media Ratings Council, TVB, Radio Advertising Bureau, National Association of Broadcasters, COLTAM and COLRAM. Since joining Nielsen over a decade ago, Mr. O’Grady has had numerous executive positions within the company including Executive Vice President of Media Product Leadership where he was responsible for all cross-platform audience measurement solutions including television, mobile and Internet.
Prior to his current role, Mr. O’Grady was President of Nielsen Claritas and has previously held management positions with National Decision Systems, AT&T and the Daniel Yankelovich Group. Matt holds a Bachelor of Science from the University of California at Santa Barbara.