Nielsen in the News
Featured News & Insights
Tuesday, February 21, 2012, 12:00 p.m. EST · Register Here
Join us for a fascinating webinar focusing on the African-American consumer and the $967 billion buying power that this segment represents. Leading off a three-part "Diverse Intelligence Insight Series," this presentation will explore demographic trends, "watch" and "buy" behaviors as well as over-indexing category behavior that will encourage a re-examination of your customer segmentation and marketing efforts.
February 27- March 1, 2012, Barcelona, Spain