X

  • Client Login
  • United States
    • ---Regions---
    • Europe
    • Mainland China
    • India
    • Latinoamérica (Latin America)
    • Middle East, North Africa and Pakistan
    • Southeast Asia, North Asia and Pacific
    • Sub-Saharan Africa
    • -------------
    • Algeria
    • Argentina
    • Australia
    • Bahrain
    • Bangladesh
    • Беларусь (Belarus)
    • Belgium
    • Brasil (Brazil)
    • България (Bulgaria)
    • Cameroun (Cameroon)
    • Canada
    • Centroamérica (Central America)
    • Chile
    • Mainland China
    • Colombia
    • Crna Gora (Montenegro)
    • Hrvatska (Croatia)
    • Κύπρος | Cyprus
    • Česká republika (Czech Republic)
    • Danmark (Denmark)
    • Deutschland (Germany)
    • República Dominicana (Dominican Republic)
    • Ecuador
    • Egypt
    • España (Spain)
    • Eesti (Estonia)
    • France
    • Ghana
    • Ελλάδα | Greece
    • Hong Kong
    • India
    • Indonesia
    • ישראל (Israel)
    • Italia (Italy)
    • Côte d'Ivoire (Ivory Coast)
    • 日本 (Japan)
    • Jordan
    • Ireland
    • Казахстан (Kazakhstan)
    • Kenya
    • Kuwait
    • Latvija (Latvia)
    • Lebanon
    • Lietuva | Lithuania
    • Македонија (Macedonia)
    • Magyarország (Hungary)
    • Malaysia
    • México
    • Morocco
    • Myanmar
    • Nederland (Netherlands)
    • Nepal
    • New Zealand
    • Nigeria
    • Norge (Norway)
    • Oman
    • Österreich (Austria)
    • Pakistan
    • Peru
    • Philippines
    • Polska (Poland)
    • Portugal
    • Puerto Rico
    • Qatar
    • România
    • Россия (Russia)
    • Saudi Arabia
    • Slovenská republika (Slovakia)
    • Slovenija (Slovenia)
    • South Africa
    • Srbija (Serbia)
    • Sri Lanka
    • Suomi (Finland)
    • Singapore
    • South Korea
    • Schweiz | Switzerland | Svizzera | Suisse
    • Sverige (Sweden)
    • Tanzania
    • Taiwan
    • ประเทศไทย (Thailand)
    • Tunisia
    • Türkiye (Turkey)
    • Uganda
    • Ukraine
    • United Arab Emirates
    • United Kingdom
    • Uruguay
    • United States
    • Venezuela
    • Việt Nam
    X
Nielsen Logo Nielsen Logo
MENU
  • Insights
  • Solutions
  • News Center
  • About

Newswire

Swine Flu Most Blogged Topic in April 2009

Digital | 05-06-2009
Email Share

separate addresses by comma

Swine Flu, Easter, and Somali Pirates topped Nielsen's monthly index of most blogged news stories for April 2009, according to Nielsen's just released top 10 most-blogged topics report.

"Understanding what is currently important to bloggers is essential to marketers since we know that highly blogged about topics are important indicators of conversational sustainability and impact," said Pete Blackshaw, executive vice president, digital strategic services, Nielsen Online. "Moreover, those topics with high blog links tend to embed themselves prominently in search results."

Top 10 Blogged Topics, April 2009

RANK NAME
1Flu Outbreak
2Easter
3Somali Pirates
42009 NFL Draft
5Democratic Party
6Nuclear Weapons
7Bea Arthur
8Hugo Chavez
9X-Men Origins: Wolverine
10Carrie Prejean

Source: Nielsen BuzzMetrics Custom Analysis

Swine Flu and Politics Top of Mind

Despite the fact that it wasn't until April 24th that the World Health Organization issued its first Disease Outbreak Notice regarding the H1N1 virus, the flu outbreak quickly ascended all other topics to become the most blogged about subject for the month. Discussions ranged from reporting the first flu-related death in the United States to conversations on the Centers for Disease Control’s handling of the situation. Easter was also an important topic for the month, deposed from the No. 1 position by the flu buzz late in the month.

Politics were also top of mind for the online community in April. Bloggers discussed PA Senator Arlen Specter's switch from the GOP to the Democratic Party, with opinions ranging from it being a disastrous power play to believing the move will work in his favor. Bloggers also discussed President Obama's speech in early April in which he stated that America will "seek the peace and security of a world without nuclear weapons." Some felt that this idea, while good on paper, is not realistic, while others took the opportunity to express their thoughts and concerns on nuclear weapons as a whole.

"The blogosphere is not just a place where people write about the day-to-day events of their own lives—it also acts as a forum for people to share their opinions and thoughts on things that are occurring in the world. The influence of these bloggers is far-reaching, whether it is sharing their opinion on an upcoming movie launch or a devastating flu epidemic, they are talking and people are listening,” added Blackshaw.

--

more info: pr.us@nielsen.com

Tagged:  SOCIAL MEDIA
Email Share

separate addresses by comma

Related Solutions

Related News

Related Reports

Interested in learning more?
Contact Us

Get the Nielsen Newswire Newsletter

By clicking on Subscribe, I agree to the Privacy Policy and Terms of Use.

X

Thank you for subscribing! Stay tuned for our next newsletter.

In the meantime, check out our insights and reports on the latest consumer trends.

X

Something went wrong. If this is your first time subscribing, return to our signup form and try again, or contact us.

Once you’ve subscribed successfully, you will receive a confirmation email.

Company Info

  • About Nielsen
  • Investor Relations
  • Nielsen Families
  • Responsibility & Sustainability
  • Press Room
  • Careers
  • Contact Us

Insights

  • Newswire
  • Reports
  • News Center
  • Top 10 & Trends
  • How We Measure
  • Webinars & Events
  • Newsletter Sign-up

Solutions

  • Advertising Effectiveness
  • Audience Measurement
  • Marketing ROI
  • Price and Promotion
  • Product Development
  • Reputation Management
  • Shopper

Privacy Statement  |  Terms of Use  |  Site Map
Copyright © 2018 The Nielsen Company (US), LLC. All Rights Reserved.