X

  • Client Login
  • United States
    • ---Regions---
    • Europe
    • Mainland China
    • India
    • Latinoamérica (Latin America)
    • Middle East, North Africa and Pakistan
    • Southeast Asia, North Asia and Pacific
    • Sub-Saharan Africa
    • -------------
    • Algeria
    • Argentina
    • Australia
    • Bahrain
    • Bangladesh
    • Беларусь (Belarus)
    • Belgium
    • Brasil (Brazil)
    • България (Bulgaria)
    • Cameroun (Cameroon)
    • Canada
    • Centroamérica (Central America)
    • Chile
    • Mainland China
    • Colombia
    • Crna Gora (Montenegro)
    • Hrvatska (Croatia)
    • Κύπρος | Cyprus
    • Česká republika (Czech Republic)
    • Danmark (Denmark)
    • Deutschland (Germany)
    • República Dominicana (Dominican Republic)
    • Ecuador
    • Egypt
    • España (Spain)
    • Eesti (Estonia)
    • France
    • Ghana
    • Ελλάδα | Greece
    • Hong Kong
    • India
    • Indonesia
    • ישראל (Israel)
    • Italia (Italy)
    • Côte d'Ivoire (Ivory Coast)
    • 日本 (Japan)
    • Jordan
    • Ireland
    • Казахстан (Kazakhstan)
    • Kenya
    • Kuwait
    • Latvija (Latvia)
    • Lebanon
    • Lietuva | Lithuania
    • Македонија (Macedonia)
    • Magyarország (Hungary)
    • Malaysia
    • México
    • Morocco
    • Myanmar
    • Nederland (Netherlands)
    • Nepal
    • New Zealand
    • Nigeria
    • Norge (Norway)
    • Oman
    • Österreich (Austria)
    • Pakistan
    • Peru
    • Philippines
    • Polska (Poland)
    • Portugal
    • Puerto Rico
    • Qatar
    • România
    • Россия (Russia)
    • Saudi Arabia
    • Slovenská republika (Slovakia)
    • Slovenija (Slovenia)
    • South Africa
    • Srbija (Serbia)
    • Sri Lanka
    • Suomi (Finland)
    • Singapore
    • South Korea
    • Schweiz | Switzerland | Svizzera | Suisse
    • Sverige (Sweden)
    • Tanzania
    • Taiwan
    • ประเทศไทย (Thailand)
    • Tunisia
    • Türkiye (Turkey)
    • Uganda
    • Ukraine
    • United Arab Emirates
    • United Kingdom
    • Uruguay
    • United States
    • Venezuela
    • Việt Nam
    X
Nielsen Logo Nielsen Logo
MENU
  • Insights
  • Solutions
  • News Center
  • About

Newswire

August 2011 - Top US Web Brands

Digital | 09-30-2011
Email Share

separate addresses by comma

Google was the most visited website during August 2011 with 176 million unique U.S. visitors. The Top Sites among U.S. web users remained largely the same as the month before, with Amazon increasing its rank to become the 9th most visited site during August 2011.

While all sites in the Top 10 saw an increase in unique U.S. visitors during the month, Amazon had the largest increase (5.9%) among the top sites.  Visitors to Facebook’s website spent the most time on average, logging over 7 hours 45 minutes using the social network over the course of the month. AOL also increased the amount of time spent by average visitors on their site by over 25% during August.

Top 10 Web Brand for August 2011 (U.S., Total)
RankBrandTotal Internet Audience (000)Time per Person (hh:mm:ss)
1Google176,2351:47:42
2Facebook163,1637:45:49*
3Yahoo!149,0722:12:08
4MSN/WindowsLive/Bing134,4101:43:45
5YouTube127,9831:41:27
6Microsoft98,1680:45:05
7AOL Media Network92,0962:52:52
8Wikipedia79,0000:18:03
9Amazon74,5320:30:56
10Apple74,5261:06:15
Read as: During August 2011, 176.2 million unique U.S. people visited Google’s websites.

Source: Nielsen

Overall 215 million Americans were active on the Internet in August 2011, an increase of 1.2% compared to the previous month. On average Americans spent over 30 hours online during August and visited 99 unique domains. Nielsen estimates 275 million Americans had access to the Internet during August 2011.

Average U.S. Internet Usage for August 2011
MetricsTotal
Sessions/Visits per Person66
Domains Visited per Person99
Web Page Views per Person3,123*
Duration of a Web Page viewed00:0:56
Online Time per Person30:04:10
# of People Who Went Online215,848,000
# of People who had Internet access275,602,135
Read as: 215 million Americans were active online during August 2011, from Total Internet Audience using all sources in the US.

Source: Nielsen

* – Due to a change in the type of call used behind Facebook’s AJAX interface, Nielsen NetView data for Facebook duration was underreported for June and July, impacting overall web use figures for those months. Therefore, Time Spent and Page Views per Person for August should not be trended against July 2011 data.

Tagged:  ONLINE
Email Share

separate addresses by comma

Related Solutions

Related News

Related Reports

Interested in learning more?
Contact Us

Get the Nielsen Newswire Newsletter

By clicking on Subscribe, I agree to the Privacy Policy and Terms of Use.

X

Thank you for subscribing! Stay tuned for our next newsletter.

In the meantime, check out our insights and reports on the latest consumer trends.

X

Something went wrong. If this is your first time subscribing, return to our signup form and try again, or contact us.

Once you’ve subscribed successfully, you will receive a confirmation email.

Company Info

  • About Nielsen
  • Investor Relations
  • Nielsen Families
  • Responsibility & Sustainability
  • Press Room
  • Careers
  • Contact Us

Insights

  • Newswire
  • Reports
  • News Center
  • Top 10 & Trends
  • How We Measure
  • Webinars & Events
  • Newsletter Sign-up

Solutions

  • Advertising Effectiveness
  • Audience Measurement
  • Marketing ROI
  • Price and Promotion
  • Product Development
  • Reputation Management
  • Shopper

Privacy Statement  |  Terms of Use  |  Site Map
Copyright © 2018 The Nielsen Company (US), LLC. All Rights Reserved.