tv

December 1, 2016-December 31, 2016
RankBrandAd DescriptionAd LengthBrand Memorability
1St. Jude Children's Research HospitalSitting with Janelle -- Family:15240
2St. Jude Children's Research HospitalSitting with a Little Girl -- Share:15216
3Dawn Dishwashing LiquidRescue Workers Cleaning Birds-- Bird Going Back To Wild:15200
4KFC Restaurants$10 Chicken Share:15196
5St. Jude Children's Research HospitalImages of Child Cancer Patients:120196
6Budweiser BeerMan Trying To Open Can With Gloves:15188
7St. Jude Children's Research HospitalSitting with a Girl in a Red Shirt:15188
8Southwest AirlinesMan Asking Where He Should Take A Trip:30168
9Sprint TelecommunicationsMan Walking in Mall:30160
10SearsElves Unpacking Items in Truck:30156
Week of Nov. 28, 2016
RankProgramNetworkRatingViewers (000)
1NBC+NFLN THU NT FOOTBALLNBC12.821,760
2NBC SUNDAY NIGHT FOOTBALLNBC10.217,752
3BIG BANG THEORY, THECBS8.814,538
4SUNDAY NIGHT NFL PRE-KICKNBC7.913,650
5NBC+NFLN THU NT PRE-KICKNBC7.412,230
660 MINUTESCBS7.411,847
7NBC MOVIE SP 11/30NBC7.011,575
8OT, THEFOX6.912,180
9VOICE-TUENBC6.610,639
10THIS IS USNBC6.610,527
Week of Nov. 28, 2016
RankProgramNetworkRatingViewers (000)
1NFL REGULAR SEASON L (GREEN BAY/PHILADELPHIA)ESPN7.813,064
2WALKING DEADAMC5.610,481
3TUCKER CARLSON TONIGHTFOX NEWS CHANNEL2.84,434
4NFLN THU NT FOOTBALL (2016 WK 13 - DAL VS. MIN)NFL NETWORK2.74,488
5THE OREILLY FACTORFOX NEWS CHANNEL2.73,989
6THE OREILLY FACTORFOX NEWS CHANNEL2.73,985
7THE OREILLY FACTORFOX NEWS CHANNEL2.63,896
8HALL ORIGINAL MOVIE (LOOKS LIKE CHRISTMAS)HALLMARK CHANNEL2.53,878
9HALL ORIGINAL MOVIEHALLMARK CHANNEL2.53,793
10TUCKER CARLSON TONIGHTFOX NEWS CHANNEL2.33,487
Week of Nov. 21, 2016
RankProgramOrig.RatingViewers (000)
1JUDGE JUDY (AT)CBS TV DISTRIBUTION7.510,658
2ESPN NFL REGULAR SEASONESPN7.312,378
3FAMILY FEUD (AT)20TH TELEVISION6.09,329
4WHEEL OF FORTUNECBS TV DISTRIBUTION5.69,282
5JEOPARDY (AT)CBS TV DISTRIBUTION5.38,602
6BIG BANG-SYN (AT)WARNER BROS. TV5.18,356
7BIG BANG WKND (AT)WARNER BROS. TV3.76,044
8LAW & ORDER:SVU-WKL (AT)NBC UNIVERSAL3.34,604
9FAMILY FEUD-WK (AT)20TH TELEVISION3.14,677
10ENTERTAINMENT TONIGHTCBS TV DISTRIBUTION3.04,538
Week of Nov. 28, 2016
RankProgramNetworkRatingViewers (000)
1SIN SENOS SI HAY PARA - MTEL10.22570
2LIGA MX 12/4UNI9.42724
3VINO EL AMOR TUEUNI9.42254
4SRA ACERO 3: COYOTE - TTEL9.32430
5VINO EL AMOR MONUNI9.32342
6VINO EL AMOR WEDUNI9.32227
7VINO EL AMOR THUUNI9.12088
8SRA ACERO 3: COYOTE - FTEL8.92317
9C. CERRADO-ED. ESTELAR MTEL8.91938
10COLOR DE LA PASION MONUNI8.72249
Week of Nov. 28, 2016
RankProgramNetworkRatingViewers (000)
1EMPIREFOX25.05,285
2NBC+NFLN THU NT FOOTBALLNBC17.53,673
3NBC SUNDAY NIGHT FOOTBALLNBC14.53,069
4OT, THEFOX11.42,639
5SUNDAY NIGHT NFL PRE-KICKNBC9.92,045
6NBC+NFLN THU NT PRE-KICKNBC9.92,031
7LETHAL WEAPONFOX9.91,963
8NBC+NFLN THU NT PRE-GM2NBC7.71,543
9FOOTBALL NT AMERICA PT 3NBC7.11,455
10ROSEWOODFOX6.31,201

books

Jan. 2, 2017 - Jan. 8, 2017
RankTitleAuthorPublisherPublication Date
1Food, Health, and Happiness (Hardcover)Oprah WinfreyFlatiron Books01-Jan-2017
2The Lose your Belly Diet (Hardcover)Travis StorkGhost Mountain Books Inc.01-Dec-2016
3Milk and Honey (Trade Paperback)Rupi KaurAndrews McMeel Publishing01-Oct-2015
4Hillbilly Elegy (Hardcover)J.D. VanceHarper01-Jun-2016
5Jesus Always (Hardcover)Sarah YoungThomas Nelson01-Oct-2016
6The Princess Diarist (Hardcover)Carrie FisherBlue Rider Press01-Nov-2016
7Hidden Figures (Trade Paperback)Margot Lee ShetterlyWilliam Morrow & Co.01-Dec-2016
8Tools of Titans (Hardcover)Timothy FerrissHoughton Mifflin01-Dec-2016
9The Magnolia Story (Hardcover)Chip GainesThomas Nelson01-Oct-2016
10The Whole30 (Hardcover)Melissa HartwigHoughton Mifflin01-Dec-2016
Jan. 2, 2017 - Jan. 8, 2017
RankTitleAuthorPublisherPublication Date
1The Mistress (Hardcover)Danielle SteelDelacorte Press01-Jan-2017
2A Man Called Ove (Trade Paperback)Fredrik BackmanWashington Square Press01-May-2015
3A Dog's Purpose (Trade Paperback)Bruce W. CameronForge01-Dec-2016
4Sweet Tomorrows (MM Paperback)Debbie MacomberBallantine Books01-Dec-2016
5The Murder House (MM Paperback)James PattersonVision01-Dec-2016
6The Girl on the Train (Trade Paperback)Paula HawkinsRiverhead Books01-Jul-2016
7The Whistler (Hardcover)John GrishamDoubleday Books01-Oct-2016
8Mulberry Moon (MM Paperback)Catherine AndersonJove Books01-Jan-2017
9Crash and Burn (MM Paperback)Fern MichaelsZebra01-Dec-2016
10A Dog's Purpose (MM Paperback)Bruce W. CameronForge01-Dec-2016
Jan. 2, 2017 - Jan. 8, 2017
RankTitleAuthorPublisherPublication Date
1Depraved Heart (Unabridged)Patricia CornwellWilliam Morrow & Co.01-Jan-2017
2Alexander Hamilton (Unabridged)Ron ChernowPenguin Audiobooks01-May-2016
3Below the Belt (Unabridged)Penguin AudioPenguin Audiobooks01-Jan-2017
4No Second Chance (Unabridged)Harlan CobenPenguin Audiobooks01-Nov-2016
5Apprentice in Death (Unabridged)J.D. RobbBrilliance Audio01-Jan-2017
6Living Language Spanish (Unabridged)Living LanguageLiving Language01-Aug-2011
7Killing the Rising Sun (Unabridged)Bill O'ReillyMacmillan Audio01-Sep-2015
8The Murder House (Unabridged)James PattersonLittle Brown and Co.01-Dec-2016
9Red Mist (Unabridged)Patricia CornwellPenguin Audiobooks01-Nov-2016
10The Girl on the Train (Abridged)Paula HawkinsPenguin Audiobooks01-Aug-2016

music

Billboard issue date Jan. 14, 2017
RankLast WeekArtistSong
13RAE SREMMURD FEATURING GUCCI MANEBlack Beatles
214SHAWN MENDESMercy
313JON BELLIONAll Time Low
419MIGOS FEATURING LIL UZI VERTBad And Boujee
521D.R.A.M. FEATURING LIL YACHTYBroccoli
68DRAKEFake Love
72BRUNO MARS24K Magic
812DJ SNAKE FEATURING JUSTIN BIEBERLet Me Love You
911THE CHAINSMOKERS FEATURING HALSEYCloser
1015NIALL HORANThis Town
Billboard issue date Jan. 14, 2017
RankLast WeekArtistSong
12RAE SREMMURD FEATURING GUCCI MANEBlack Beatles
213MIGOS FEATURING LIL UZI VERTBad And Boujee
31THE WEEKND FEATURING DAFT PUNKStarboy
43THE CHAINSMOKERS FEATURING HALSEYCloser
54BRUNO MARS24K Magic
65ZAY HILFIGERRR & ZAYION MCCALLJuju On That Beat (TZ Anthem)
76ARIANA GRANDE FEATURING NICKI MINAJSide To Side
87DJ SNAKE FEATURING JUSTIN BIEBERLet Me Love You
910DRAKEFake Love
1015D.R.A.M. FEATURING LIL YACHTYBroccoli
Billboard issue date Jan. 14, 2017
RankLast WeekArtistSong
11MAROON 5 FEATURING KENDRICK LAMARDon't Wanna Know
22THE CHAINSMOKERS FEATURING HALSEYCloser
33ARIANA GRANDE FEATURING NICKI MINAJSide To Side
44ALESSIA CARAScars To Your Beautiful
56BRUNO MARS24K Magic
67DJ SNAKE FEATURING JUSTIN BIEBERLet Me Love You
75THE WEEKND FEATURING DAFT PUNKStarboy
88RAE SREMMURD FEATURING GUCCI MANEBlack Beatles
99HAILEE STEINFELD & GREY FEATURING ZEDDStarving
1011MACHINE GUN KELLY X CAMILA CABELLOBad Things

video games

Week ended Jan. 14, 2017
RankLast WeekTitle
11FIFA 17
22Resident Evil 7: Biohazard
34Halo Wars 2
410Battlefield 1
512Mass Effect: Andromeda
617For Honor
73The Legend of Zelda: Breath of the Wild
79Horizon: Zero Dawn
717The Last of Us: Part II
104Madden NFL 17
1010NBA 2K17
1017God of War (2017)
Week ended Jan. 14, 2017
RankLast WeekTitle
12NBA 2K17
21Trivia Crack
25Super Mario Run
22Pokemon Go
522Criminal Case
64Words With Friends
67The Walking Dead: Road to Survival
612Need For Speed: No Limits
67Mortal Kombat X
67Covet Fashion
67Candy Crush Saga
Week ended Jan. 14, 2017
RankLast WeekTitle
11Pokemon Go
22Candy Crush Saga
33Words With Friends
417Covet Fashion
58Candy Crush Jelly Saga
65Candy Crush Soda Saga
77Minecraft Pocket Edition
811Clash of Clans
99Super Mario Run
1010Fruit Ninja

social

Week of Jan. 9, 2017
RankProgramDateNetworkTotal Interactions (000)Facebook Interactions (000)Twitter Interactions (000)
1Presidential Address10-Jan-2017TV Event17,97115,1622,810
2This is Us10-Jan-2017NBC53149734
3WWE Monday Night RAW09-Jan-2017USA Network462327135
4The Bachelor09-Jan-2017ABC459270190
5Saturday Night Live14-Jan-2017NBC31827344
6Being Mary Jane10-Jan-2017BET16312142
7WWE SmackDown!10-Jan-2017USA Network1499157
8blackish11-Jan-2017ABC14510936
9CNN Town Hall: Paul Ryan12-Jan-2017CNN1275077
10Love & Hip Hop09-Jan-2017VH11188137
Week of Jan. 9, 2017
RankProgramDateNetworkTotal Interactions (000)Facebook Interactions (000)Twitter Interactions (000)
1NFL Football: Green Bay Packers at Dallas Cowboys15-Jan-2017FOX*, FOX Deportes* 52,878* 50,076* 2,802
2CFP National Championship: Clemson vs. Alabama09-Jan-2017ESPN*, ESPN Deportes* 18,749* 16,559* 2,190
3NFL Football: Pittsburgh Steelers at Kansas City Chiefs15-Jan-2017NBC*, NBC Universo* 11,835* 11,172* 663
4NFL Football: Houston Texans at New England Patriots14-Jan-2017CBS* 7,668* 6,945* 723
5NFL Football: Seattle Seahawks at Atlanta Falcons14-Jan-2017FOX*, FOX Deportes* 7,301* 6,557* 744
6College Basketball: Georgia Tech at North Carolina State15-Jan-2017ESPNU* 819* 813* 6
7College Basketball: Duke at Louisville14-Jan-2017ESPN* 373* 315* 58
8UFC Fight Night: Rodriguez vs. Penn15-Jan-2017FS1* 347* 290* 57
9Spanish Primera Division Soccer: Sevilla vs. Real Madrid15-Jan-2017beIN Sports* 316* 288* 28
10NBA Basketball: Boston Celtics at Atlanta Hawks13-Jan-2017ESPN*, ESPN Deportes* 263* 186* 77

alcohol

Week ended Dec. 31, 2016
RankSales Count (Dollars)Title
1 64,046,823Jack Daniel's
2 60,252,937Crown Royal
3 49,328,282Johnnie Walker
4 43,545,260Hennessy
5 43,465,060Smirnoff Vodka
6 43,462,596Tito's Vodka
7 39,340,290Baileys
8 37,669,213Bacardi
9 34,439,309Captain Morgan Rum
10 32,290,335Jameson
Week ended Dec. 31, 2016
RankSales Count (Dollars)Title
1 93,738,318Barefoot
2 38,284,840Woodbridge
3 35,815,002Sutter Home
4 34,073,578Franzia
5 33,310,585Yellow Tail
6 29,834,751Korbel
7 28,768,313Veuve Clicquot
8 28,485,139Kendall-Jackson
9 24,715,011Beringer
10 24,362,147Apothic
Week ended Dec. 31, 2016
RankSales Count (Dollars)Title
1 445,522,079Bud Light
2 191,514,800Coors Light
3 162,305,745Budweiser
4 158,036,143Miller Lite
5 136,224,566Corona Extra
6 104,212,611Michelob Ultra Lgr
7 98,684,766Modelo Especial
8 73,389,314Natural Light
9 69,837,091Heineken Lgr
10 63,717,258Busch Light

health and beauty

Week ended Dec. 31, 2016
RankSales Count (Dollars)Title
1 92,053,157Maybelline
2 71,706,597Cover Girl
3 63,179,508L'Oreal
4 58,027,433Revlon
5 34,973,552Neutrogena
6 31,817,052E.L.F.
7 22,153,343Kiss Nail Products
8 17,418,740Sally Hansen
9 16,059,958Wet 'N' Wild
10 14,695,970Rimmel
Week ended Dec. 31, 2016
RankSales Count (Dollars)Title
1 38,283,609Pantene
2 33,104,289Head & Shoulders
3 32,173,013Suave
4 24,513,388Garnier
5 24,200,106Tresemme
6 22,484,536Ogx
7 19,672,816L'Oreal
8 17,029,968Herbal Essences
9 16,337,935Dove
10 9,309,765Aussie
Week ended Dec. 31, 2016
RankSales Count (Dollars)Title
1 37,026,340Neutrogena
2 36,791,504Olay
3 15,775,298L'Oreal
4 12,073,935Clean & Clear
5 9,699,224Biore
6 9,159,213Aveeno
7 8,059,600Cetaphil
8 6,580,262Garnier
9 6,321,844Burt's
10 5,382,228Pond's

beverages

Week ended Dec. 31, 2016
RankSales Count (Dollars)Title
1 46,873,880Nestle Pure Life
2 46,611,794Dasani
3 41,675,003Poland Spring
4 41,155,001Aquafina
5 21,166,090La Croix
6 20,751,795Deer Park
7 17,519,715Ozarka
8 16,644,691Ice Mountain
9 14,274,031Crystal Geyser
10 14,269,772Zephyrhills
Week ended Dec. 31, 2016
RankSales Count (Dollars)Title
1 258,516,665Coca-Cola
2 135,464,562Pepsi
3 113,159,796Diet Coke
4 105,406,569Mtn Dew
5 94,543,384Dr Pepper
6 92,527,948Sprite
7 57,248,311Diet Pepsi
8 39,256,618Canada Dry
9 39,060,722Coca-Cola Zero
10 38,774,963Diet Mtn Dew
Week ended Dec. 31, 2016
RankSales Count (Dollars)Title
1 139,711,843Folgers
2 120,331,698Starbucks
3 64,844,606Maxwell House
4 48,057,306Dunkin' Donuts
5 41,038,676Green Mountain
6 25,321,629Peet's Coffee
7 24,522,756Mc Cafe
8 23,951,603Nescafe
9 22,050,817Eight O'Clock
10 20,360,787Donut Shop

snacks

Week ended Dec. 31, 2016
RankSales Count (Dollars)Title
1 202,433,515Lay's
2 116,968,419Doritos
3 96,180,156Tostitos
4 84,843,909Cheetos
5 52,494,915Ruffles
6 52,205,579Fritos
7 51,433,513Jack Link's
8 42,129,811Pringles
9 35,848,472Snyder's Of Hanover
10 34,111,208Utz
Week ended Dec. 31, 2016
RankSales Count (Dollars)Title
1 105,293,952Kisses
2 85,908,157Reese's Peanut Butter Cup
3 78,663,481Russell Stover
4 69,130,297Lindt Lindor
5 61,111,472M&M Plain
6 45,662,548M&M Peanut
7 45,642,428Ferrero Rocher
8 45,131,915Ghirardelli Squares
9 40,787,810Snickers
10 39,665,099Kit Kat

baby products

Week ended Dec. 31, 2017
RankSales Count (Dollars)Title
1 71,723,952Gerber
2 9,608,487Beechnut
3 9,195,635Plum
4 6,347,805Pedialyte
5 5,149,053Earth's Best
6 4,175,800Happy Baby
7 2,490,333Mott's
8 2,384,975Happy Tot
9 1,686,073Nursery
10 1,094,031Sprout
Week ended Dec. 31, 2017
RankSales Count (Dollars)Title
1 31,568,359Huggies
2 21,838,400Pampers
3 17,868,301Johnson's
4 5,318,170Aveeno
5 4,223,189Desitin
6 2,824,988Aquaphor
7 1,947,143A+D
8 1,663,917Boudreaux's
9 1,654,184Orajel
10 1,618,142Boogie Wipes