Insights

Understanding the Evolving World of Premium

It’s rational that shoppers would be willing to pay more for a product that is of a higher demonstrated quality or value, but there is also a more subjective component that factors into many shoppers’ ideas of what premium means.

Redefining the World of Snacking

For years, confectionery, crisps and soft drinks were the most popular go-to snack choices for the British consumer. But over the last five years, we’ve seen a dramatic shift in the world of snacking.

Low Sugar Hitting A Sweet Spot In Australia

This month, all eyes will be on the U.K. market as a sugar tax on drinks goes into effect there, encouraging consumers through price to reduce their sugar consumption. No doubt the Australian Federal Government will be watching, as they consider a ‘sugar tax’ here in Australia.

Asia: Tipping The Scales On Health And Wellness

Amidst steadily rising reports that Asia is on the cusp of an obesity epidemic and growing speculation among the healthcare community that general health and wellness in Asia over the coming years is on a concerning trajectory, Asian consumers are becoming more conscious of their food choices and...