Insights

COVID-19 Intelligence Roundup

The Nielsen Intelligence team has been following COVID-19 developments since January and identified significant changes in consumer behavior that will impact how consumers are served all over the world.

Explore Generation Z in Vietnam - The Consumer of Tomorrow

By 2025, in Vietnam, there will be almost 15 million members of Generation Z, and they already influence family decisions on outdoor or entertainment activities, house-hold goods, and food & beverages. Watch the video below for some key insights from Nielsen Vietnam’s Generation Z report.