Once again, Nielsen’s team in Hong Kong has been named Best Market Research Agency by Marketing Magazine, beating out brands like GfK, MillwardBrown and comScore. This is the second year Nielsen’s Hong Kong office has taken home the award for its efforts in providing accurate and thorough market research initiatives to client marketers.
“We are incredibly proud and humbled by this award once again,” said Eva Leung, Managing Director of Hong Kong and Macau. “We have assembled what I consider to be the best team. Our commitment to a simple, open and integrated culture is helping to drive the most complete understanding of our customers. Kudos to every Hong Kong associate who has made positive contributions to Nielsen, our clients and the community.”
Now in its ninth year, Marketing Magazine’s Agency of the Year serves as Hong Kong’s leading barometer for agency health across key marketing disciplines. Judging panels come from senior client marketers across a variety of industries: luxury, FMCG, financial services, public enterprises, etc.