Nielsen is launching a new digital measurement training program to provide you with the best resources to understand and analyse your digital audiences. Based on your feedback the following three modules will be available on a rotating basis -
Introduction to Nielsen Digital Content Ratings - This module will provide a beginner’s overview to Nielsen Digital Content Ratings data and best practice on how to use the user interface.
Technical SDK Module - This module is designed for development teams beginning or in the process of implementing the Nielsen Software Development Kit (SDK). We will focus browser and app best practices and testing. Prerequisite - you must have signed a Nielsen SDK agreement.
Advanced Nielsen Digital Content Ratings (Product Deep Dive) - This module is designed for research managers, project or product managers who would like to understand Nielsen Digital Content Ratings measurement methodology in detail.
When: See the 2019 modules calendar here
Where: The Nielsen Company - Landsberry & James, Suite 1002, Level 10/83 Mount St, North Sydney NSW 2060
Please note, the following training modules are also available in your Nielsen Answers Portal under Learning Tools - Australia Digital Content Ratings Training Materials:
Module 2: Tell Your Story Using Digital Data
Module 3: What’s The Deal with Demos?
Module 4: Painting The Full Picture
If you have any questions, please reach out to your account manager.