Insights

Aussies Are Eager To Master Health-Conscious Lifestyles

To maximise campaign resonance, marketers need to understand the key drivers around the increased focus and willingness to master health-conscious lifestyles, which includes: healthier food choices, drinking less alcohol and increasing their physical activity. 

Tracking the Evolution of Global TV Viewing

As the cornerstone of many living rooms around the world, the TV set remains a fixture for media consumption. That consumption, however, looks much different than it did a few years ago.

Australians Are Rediscovering Homemade Food Recipes Online

As a result of being at home more, Australians are spending 16% more time on food and cooking websites than the equivalent period in 2019, spending over 298 hours, that’s over 12 days spent on these sites making this the top-ranked activity weekly by time in 20212.