Insights

Online Oracle

Embracing today’s digital ecosystem brings both opportunity and challenge. Digital’s influence is far and wide and reaches all demographic segments. It provides marketers with direct ways to engage with unique consumer bases.

Game Of Tweets

Australian followers of Game of Thrones season six have been all but quiet on the Westeros front. However, they have taken to their digital devices to express their fear of the dead, share their house alliances and love for dragons.

Video on Demand

Nearly two-thirds of global respondents (65%) in a Nielsen online survey in 61 countries say they watch some form of VOD programming, which includes long- and short-form content.

Underwood For President 2016

The highly anticipated Season 4 of House of Cards premiered on Netflix globally on Friday 4 March 2016. From 7:00PM Australian fans were quick to jump onto Twitter with #HouseofCards trending within the hour.