Press Room

Digital Content Ratings June 2018 Tagged Rankings

– News.com.au was top news entity
– Smartphone was device of choice by time spent for consuming sports content
– Total time spent by online Australians consuming sports content during June 2018 increased by 17% when compared to May 2018

Sydney, Australia, 11 July 2018: Today, Nielsen released to market the June 2018 Digital Content Ratings tagged data.

news.com.au was the top news entity in terms of highest unique audience (9.1 million), followed by ABC News Websites (8.6 million) and then nine.com.au (8.2 million). Fourth place was Daily Mail (5.0 million).  

Next in the Nielsen online news rankings was The Guardian (3.0 million), followed by The Daily Telegraph (2.6 million) in sixth position.

In seventh position was Herald Sun (2.6 million), followed by APN Australian Regional Media – News Network with a unique audience of 2.0 million. In ninth place was The Australian (2.0 million) followed by couriermail.com.au (1.7 million).

SPOTLIGHT – TAGGED JUNE DATA

The FIFA World Cup was a highly anticipated sporting event during June 2018.  

Total time spent by online Australians consuming sports content during June 2018 increased by 17% when compared to May 2018. Smartphone was the device of choice with 53% share of time, followed by desktop (36%) and tablet (11%) devices.

Looking at the sports sub-category in Nielsen Digital Content Ratings monthly data for June 2018, the top 5 sports related publishers based on unique audience were:

ABOUT NIELSEN

Nielsen Holdings plc (NYSE: NLSN) is a global measurement and data analytics company that provides the most complete and trusted view available of consumers and markets worldwide. Our approach marries proprietary Nielsen data with other data sources to help clients around the world understand what’s happening now, what’s happening next, and how to best act on this knowledge. For more than 90 years Nielsen has provided data and analytics based on scientific rigor and innovation, continually developing new ways to answer the most important questions facing the media, advertising, retail and fast-moving consumer goods industries. An S&P 500 company, Nielsen has operations in over 100 countries, covering more than 90% of the world’s population. For more information, visit www.nielsen.com.

CONTACT

Nielsen

Eleanor Saxton

eleanor.saxton@nielsen.com

0421692808