Insights

Activating Big Data for Big Outcomes

Betting on winners and never losing might sound as fictional as a time-traveling DeLorean, but a panel at the recent Consumer 360 conference discussed strategies for using big data as an almanac that can lead to big business outcomes.

Nielsen Celebrates 90 Years of Innovation

It started with $45,000, an engineering degree…and a dream. Ninety years later, Arthur C. Nielsen Sr.’s dream has been reimagined many times over. On Aug. 24, 2013, Nielsen will celebrate its 90th anniversary. For us, this milestone is an opportunity to take a look back, and in the spirit...