Featured Insights
A Guide To Winning In Store In 2021
Although the long-tail impact of economic slowdown will continue into 2021, the success of the FMCG industry depends on how retailers and manufacturers address evolving behavior and shifts in the retail landscape by leveraging best-selling locations and e-commerce, assortment and promotions.
Billions in Consumer Spending are Shifting as COVID-19 Forces Widespread Retail Disruption
Some of the highest revenue-generating grocery stores in the world are facing sweeping changes to their customer bases and their ability to deliver value to brands as people change where they shop—a change that, for some, may be permanent.
Bake It Till You Make It: Baking Becomes A Popular Canadian Pastime During The Covid-19 Pandemic
Amid government-mandated social distancing and shelter-in-place policies across Canada, baking has become a popular pastime for consumers looking for an alternative to streaming video programs or playing video games.
Newswire | Here We Go Again: How Will U.S. Consumers React to Rising Gas Prices? | Nielsen
The trend toward buying gas linked to at-home consumption and increased spending levels at grocery stores. Retailers start early on a strategy to respond.
Newswire | How U.S. Retailers Can Drive Growth in 2011 | Nielsen
While the economy is expected to grow in 2011, high unemployment and rising commodity prices are likely to negatively impact consumer confidence and spending patterns.
Newswire | CES Podcast: Pete Blackshaw on Consumer Engagement | Nielsen
Nielsen podcast - CES Podcast with Pete Blackshaw on Consumer Engagement.