While radio—traditional, streaming and satellite—continues to hold its own for music listening across Canada, there’s no denying the growth of podcast listening as well. Across the general population, 33% of consumers say they listen to more podcast content than they did a year ago. Among...
At Nielsen, we believe that our panels make our company stand out. We devote a great deal of time and resources to ensuring that our panels produce high-quality data. By combining big data with smaller data sets from carefully chosen and measured households, we believe that we provide a higher...
It’s well known across the media landscape that consumers in the U.S. are connecting with more content across more devices than ever before. But as an industry, we have not tapped into the truly unique opportunities presented by this increased consumption at the same pace as consumers.
The only metric that never changes is sales, which begs the question: Will we eventually see an industrywide guarantee on sales?
The music industry in Canada has never been stronger with record consumption, growing live music attendance and a new class of emerging artists.
Music consumption is at an all-time high. Overall volume is up 3% over 2016, fueled by a 76% increase in on-demand audio streams, enough to offset declines in sales and return a positive year for the business.
Nothing gets us in the holiday spirit quite like holiday music, and if you were in Edmonton, Canada, last holiday season, you were in the country’s merriest city. That’s because its radio stations played the most holiday music between Nov. 1 to Dec. 27, 2015.
While 'over the air' AM/FM radio still dominates how Canadians discover new music, consumers are increasingly discovering music from online and app streaming services operated by AM/FM radio stations.
Fueled by a massive wave of hype leading up to its release, Canadian superstar Drake’s 'Views' is already setting the pace to be the biggest album of the year in Canada. In its first four days, sales were at 80,000, and the album had already been streamed nearly 15 million times in Canada.
93% of all adult consumers listen to radio each week. On the flipside, streaming is riding an undeniably massive growth swell. So what if radio programmers could benefit from the surge in streaming rather than fear it? Truth be told, they can.