Welcome to News Center
News Center is a digital hub for Nielsen to break news, share content from our leaders and offer updates on our global operations in the media industry.
As major technology players phase out third-party cookie tracking, digital marketers are facing a new reality. Without an independent view, market confidence in digital advertising could see significant erosion. We are embarking on three key initiatives to ensure Nielsen measurement continues to...
To help a broad group of Canadian nonprofit organizations gain valuable insights on potential charitable donors, a team of Nielsen volunteers provided assistance through skills-based volunteering under our global corporate social responsibility program, Nielsen Cares, for the second year in a row.