Content Type

Swiss Shopper Trends 2019

Migros and Aldi win the race in price perception. However, price isn’t the only decisive factor when choosing where to shop. A shop’s price to performance ratio is becoming increasingly more important for Swiss shoppers.

Quarter By Numbers Q4 2018

Nielsen's Quarter by Numbers gives you an overview of the economic development, consumer confidence and changing FMCG landscape in over 30 European markets and highlights the opportunities and challenges they present for you.

Webinar: Changing Consumer Prosperity

In this webinar, we explore the regions where consumers have experienced the biggest improvement in their financial situations since 2016. We also discuss consumers’ changing spending behavior on fast-moving consumer goods (FMCG) categories over the past five years.