From weekly bulk purchases to smaller top-ups: How the Swiss Shop
Retailers and manufacturers in the Swiss retail sector are confronted with a wide variety of changes in the industry. E-commerce is becoming increasingly popular, loyalty programmes are becoming more important to consumers, and a perceived increase in the quality is is making product label products...
Opportunities for convenience in Switzerland
We all know that the demand for convenience products is on the rise. In our recent study the Quest for Convenience, we reported that as busy lifestyles and rising connectivity further increase, consumers demand convenient solutions that help simplify their lives.
FMCG growth remained stable in Europe in first quarter of 2019
The amount Europeans paid for everyday groceries (on the widest possible basket of product categories that are continuously tracked by Nielsen) increased by +2.4% in Q1 2019, relatively stable as compared to +2.5% in Q4 2018.
Detailhandelstagung 2019
On Tuesday, 30 April 2019, this year's retail trade conference (Detailhandelstagung) will take place in cooperation with Fuhrer & Hotz. As in previous years, interesting speakers will talk about trends around the retail trade in 2019 as well.
Swiss Shopper Trends 2019
Migros and Aldi win the race in price perception. However, price isn’t the only decisive factor when choosing where to shop. A shop’s price to performance ratio is becoming increasingly more important for Swiss shoppers.
Online Platforms are Gaining Traction for Premium Products Globally
While online has been growing as a channel in several developed markets in recent years, it’s broadening in scope, and is fast becoming a popular shopping destination for consumers around the world, particularly those looking to purchase premium products, as these platforms are able to attract...
Webinar: Changing Consumer Prosperity
In this webinar, we explore the regions where consumers have experienced the biggest improvement in their financial situations since 2016. We also discuss consumers’ changing spending behavior on fast-moving consumer goods (FMCG) categories over the past five years.
For Better or Worse: How Global Consumer Spending is Evolving
Globally, 58%of global consumers feel they are better off financially than they were five years ago, but there is also a sizeable proportion of consumers who feel that they are only in survival mode, with sentiment differing considerably by region and country.
Sustainable Shoppers Buy the Change They Wish to See in the World
Looking for a better lifestyle, consumers are searching for options that are healthier for them and for their homes. The good news is that companies can be benevolent and bankable if they understand the intricacies of these forces and react accordingly.
Plan Pricing Strategies Quickly and Accurately
The competitor landscape is constantly changing, more than ever brands and retailers are competing among each other to gain market share. Consequently, account teams need to continuously adapt their retail pricing and promotion strategies or risk losing revenue.