Webinar: The Quest for Convenience
With finite time and infinite change, consumers' expectations don't stand still. Consumers' circumstances and priorities are continually changing with shifts to urban centres, commuter congestion, evolving roles and the impact of technology. Consumers are looking to rebalance their more complex and crowded lives, they need convenience.
Read more >Global Economic Conditions and the Consumer Product Landscape are on Solid Footing at the Start of 2018
From a global perspective, prospects for the remainder of the year appear largely positive. In Q1, confidence grew across Western Europe, the economic recovery in Latin America looks promising in a number of markets, dollar sales of FMCG in North America performed well, and growing disposable incomes across Asia-Pacific are having an effect well beyond the immediate region.
Read MoreGrocery spend in Europe is still close to the underlying trend of the last 12 months
The amount Europeans paid for everyday groceries (on the widest possible basket of product categories that are continuously tracked by Nielsen) increased by +3.7%, still very positive but slightly slowed in comparison with the+4.4% in Q4.
Read more >Find the right solution for your business
Contact Us
Nielsen's quarterly report Quarter by Numbers provides you with the information you need to understand what's going on in key markets today to understand tomorrow's potential growth opportunities.
Convenience isn’t just about store formats, products or packaging. And it means more than the latest technologies or new engagement strategies. Rather, it’s about every encounter, interaction and action that can help fulfill consumers’ growing demand for efficiency.
The amount Europeans paid for everyday groceries (on the widest possible basket of product categories that are continuously tracked by Nielsen) increased by +3.7%, still very positive but slightly slowed in comparison with the+4.4% in Q4.