Featured Insights
Webinar: Future Opportunities in FMCG E-commerce
E-commerce is becoming an important factor in further driving fast-moving consumer goods (FMCG) growth across major markets globally. View our webinar to explore the framework of 10 key drivers for e-commerce success and which combination of drivers are importance based on their respective markets.
Webinar: The Quest for Convenience
Join our Nielsen Thought Leadership experts around our regions as they share global insights and regional examples as to why today's businesses need to revisit the definition of 'convenience' as more than a retail format and increasingly a consumer need.
Webinar: What’s Next Starts Now (Middle East)
Join our Nielsen Thought Leadership experts around our regions as they share their views on how organisations can progress with future focused conversations, how certain drivers of change will mean for businesses and what tools businesses can leverage to 'test the water' of their future operating...
What’s Next Starts Now
In the face of rapidly evolving business and economic landscapes around the world, the importance of organizational intelligence and foresight thinking as a tool to unearth early indicators of change and unlock growth has never been greater.
Perspectives: Multicultural Shoppers Are Drug Stores’ Growth Opportunity
Beyond in-store clinics and the traditional health care aisle of the store, a handful of departments should be top of mind for drug store retailers where more multicultural dollars are spent in comparison to non-Hispanic whites.
Amid Change, Marketers Should Focus on the Fundamentals
Most brands and marketers are aware that traditional marketing and engagement strategies will no longer generate the success they did just a few years ago. But many have yet to carve a path toward growth amid an increasingly digitized market where choice is overly abundant and every smartphone is a...
Mobile Money
Mobile devices may not be critical to survival, but a majority of consumers around the world can’t imagine life without them. And now, they’re transforming the world of commerce.
What’s in Our Food and On Our Minds
Almost anyone you ask will tell you that eating a healthful diet is important—a sentiment that isn’t new. So why is there a seemingly heightened focus on clean eating?
Data for Sustainable Development: Collaboration Brings New Insights on Future Human Needs
As the world collaborates on the United Nation’s 2030 Agenda for Sustainable Development, good data are critical to the world’s ability to set goals, generate plans and measure our collective progress.
Think Smaller for Big Growth: How to Thrive in the New Retail Landscape
Modern retail has long been guided by a powerful premise: the bigger, the better. But the retail landscape is shifting, and this mantra no longer holds true in all cases. This report explores the pain and pleasure points in global consumers' shopping experiences.
Recessionary Sentiment On The Minds Of More Than Half Worldwide
More than half (55%) of respondents around the world believed they were in recession in the fourth quarter of 2015, a modest increase from the start of that year (53%)—and a level that often exceeds official economic definitions.
Financial Facts: Saving and Sound or Dealing With Debt? A Global Generational View
To find out how much attitudes about finances differ by age, we asked Gen Z, Millennial, Gen X, Baby Boomer and Silent Generation respondents about their saving strategies and debt decisions. It turns out that no matter the age, most of us need sound financial advice.
Is Happy Hour 9-5? A Cross-Generational Look At Employment Enjoyment
We asked Millennials, Generation Xers and Baby Boomers around the world to tell us how satisfied they are with everything about their jobs. Across a sample of respondents from 60 countries who said they are currently employed, satisfaction levels highlight workplace trends worth paying attention to.