This report is focused on the female shopper in the UK. It has been created for International Women’s Day by Women In Nielsen, an employee resource group within our UK business supporting diversity and inclusion.
VOD is fast becoming a part of daily viewing habits for many around the world, regardless of age. In fact, among the 65% of global respondents who watch any type of VOD programming, more than four-in-10 say they watch at least once a day.
The volume of items purchased from the U.K.’s leading supermarkets has decreased year-on-year for the fifth consecutive month.
We asked Millennials, Generation Xers and Baby Boomers around the world to tell us how satisfied they are with everything about their jobs. Across a sample of respondents from 60 countries who said they are currently employed, satisfaction levels highlight workplace trends worth paying attention to.
Report reveals the DNA of the most successful product launches in Europe in the last two years – showing that innovation is a science, not down to luck.
Our outlook on life is often shared with others who have similar traits—and age is no exception. But many of today’s consumers are bucking yesterday’s preconceived generational notions. In fact, many older people are embracing a more technology-driven world, and sizeable numbers of younger...
Depending on our age, our approach to something as simple as getting up-to-date news or eating out can be drastically different. But today’s consumers are bucking yesterday’s preconceived generational notions.
Despite the fact that Millennials are coming of age in one of the most difficult economic climates in the past 100 years, a recent Nielsen global online study found that they continue to be most willing to pay extra for sustainable offerings—almost three-out-of-four respondents in the latest...
For businesses today, corporate social responsibility is no longer an option. So what does it take to resonate with consumers who care?
What are today's Future Talent—students close to graduating or college-educated, newly working professionals—looking for when seeking employment or making purchases? A recent study on corporate reputation explores the factors these young future leaders consider.