U.K. Grocery Spend Begins Recovery Following Disappointing Spring and Early Summer
Total supermarket sales have started to recover, rising by +1% in the last four weeks, following a disappointing spring and early summer performance in which sales declined, falling to -0.5% in July.
Grocery spend falls despite the start of summer weather and the sporting season
Total grocery sales fell by -0.5% in the last four weeks, despite the start of warm summer weather at the end of June and the sporting season in the UK. Shoppers also spent less per visit compared with the same period last year.
Late Easter Bank Holiday and Warm Weather Boosts UK Supermarket Performance
Following a slow start to the year, consumer spending in the grocery sector increased in April by +5.9% for the four weeks to 20th April, the highest level since the late Easter in 2014 and the summer heatwave of 2013, according to data released today by Nielsen.