Europe / United Kingdom / / London

Analytics

#: 97301-en_US / 97301

Regular

Full-Time

Data Insight Analyst, London, 12 month FTC ,competitive salary+ great benefits and flexible working.

 

  • Do you have SQL or Python programming skills?
  • Are you a critical thinker who can solve problems and provide data insights and intelligence for our clients ?
  • Are your familiar with commercial analysis projects and ability to explain complex ideas to non-tech end users?
  • Do you want to join a global leader in digital marketing campaigns and help our clients improve performance & measurement ?

 

Then look no further…

ABOUT YOU AND THE ROLE

Part of Nielsen Marketing Cloud, VisualDNA online personality quizzes collect data on internet users’ demographics, preferences and lifestyles and power a broad set of online data segments, used for targeting adverts and market research style analytics. VisualDNA quizzes attract over a million yearly participants globally and represent one of the largest rolling consumer panels available today. 

You can test it out here and take a VisualDNA quiz here and save your results for the interview.

https://you.visualdna.com/quiz/whoami#!/quiz

Nielsen Marketing Cloud have a responsibility to provide an unbiased, global panel of quiz takers and so are looking for an inquisitive, analytically minded individual to join the quiz production team. The role will primarily focus on servicing our clients with analytical outputs, contributing to our growing analytics codebase and providing ad-hoc performance analytics for our always-on quizzes.
This is a great opportunity to join a small, friendly, collaborative team working in a startup environment while retaining the prestige of working for an industry leading corporation. You will have direct input into the product and given the freedom to pursue your own lines of enquiry to improve its performance.
This role would suit an analytically minded graduate looking to build their experience in business, and improve their coding and client facing skills.

Nielsen help clients to profile customer bases and demographic and owns and operates a survey platform online personality quizzes that measure performance and essentially deliver analytics which is market research in part This role sits within Nielsen Marketing Cloud and work closely with engineering teams 
You’ll be involved in conducting brand surveys and brand uplift by  inject questions into personality quizzes  to extract  customer data insights.
You’ll be client facing and  there wll be some account management of how the research management is created and delivered.

WHAT WILL I BE DOING ?

General ownership of our client-facing analytics output – running automated reports and performing ad-hoc analyses.
Assisting the team with internal analytics output – building dashboards and providing insights based on our data to help with quiz optimisation.
Helping to run our brand uplift product. This includes sourcing images, preparing copy, deploying tracking code, publishing, testing and marketing the quiz using a range of in-house and 3rd party platforms.
Analysing and refining quiz marketing strategies.
Contributing to our growing codebase for creating automated reports and data pulls.

WHAT ARE WE LOOKING FOR ?

To be successful in this position you will need:

 

  • A background and interest in psychology/statistics/maths/economics or similar.
  • Ability to analyse data in spreadsheets and create charts explaining insights.
  • Ability to design experiments which power real-world performance improvements.
  • Problem solving skills which extend into solving open-ended questions.
  • Native /fluent command of English and good communication skills.

BENEFITS & PERKS

Nielsen is committed to hiring and retaining a diverse workforce. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class.
We offer a great package and career progression in a culture that encourages inclusion and diversity. We also all have the tech and tools we need to allow our people to work flexibly, and many of us are working remotely at the moment due to COVID-19.
In return for your skills we offer a competitive salary + generous leave package, excellent career progression and other benefits including :

 

⦁    Flexible working/remote working for the moment until Post-Covid
⦁    Fidelity Pension
⦁    AXA Private Health Insurance
⦁    Life Assurance
⦁    25 days holidays pa with option to purchase an additional 10 extra days
⦁    Gym membership discounts
⦁    Family friendly policies: Generous Maternity/Paternity/Adoption/Parental leave
⦁    Season ticket loans/Car benefits/ 
⦁    £1000 Cycle to Work scheme
⦁    Refer a friend scheme
⦁    Unum Lifeworks – private & confidential helpline
⦁    £1000 refer a friend scheme
⦁    Discounts and savings on shopping and much more…

If this sounds good…click apply!
If you have any questions before applying please contact me tia.nicholas.consultant@nielsen.com

About Nielsen

Nielsen N.V. (NYSE: NLSN) is a global performance management company that provides a comprehensive understanding of what consumers Watch and Buy. Nielsen’s Watch segment provides media and advertising clients with Total Audience measurement services across all devices where content — video, audio, and text — is consumed. The Buy segment offers consumer packaged goods manufacturers and retailers the industry’s only global view of retail performance measurement.
By integrating information from its Watch and Buy segments and other data sources, Nielsen provides its clients with both world-class measurement as well as analytics that help improve performance. Nielsen, an S&P 500 company, has operations in over 100 countries that cover more than 90 percent of the world’s population. For more information, visit www.nielsen.com

 

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