Europe / Italy / / Assago
Marketing & Communications
#: 88063-en_US / 88063
Marketing & Communications Manager-Mediterranean MarComs(Milan) – 88063
Marketing and Communications – Italy Assago, Milan
Marketing & Communications Manager (Mediterranean MarComs) based in Milan, Italy -competitive salary + bonus ,flexible working ,great benefits and work life balance !
- Can you build a local holistic roadmap and coordinate daily marketing Marcoms within EU ?
- Can you support other businesses revenue and business targets?
- Can you present Marcoms thought leadership,social campaigns and promotions?
- Do you have expertise in client communication identifing audiences and media engagement ?
- Do you want to join a global market leader in sponsorship media valuation and research ?
Then look no further …
ABOUT YOU AND THE ROLE
You are part of the International Marcoms team and will be based in Milan, Italy post-COVID at least 1 day a week.
The International Marcoms team protects and builds the reputation of Nielsen’s brand and supports the highest value revenue opportunities. We do this by clear and creative marketing and communications campaigns that engage and educate our associates and external audiences. We generate commercial leads, help tell smart stories and create demand for our products and services.
You will report to the Europe Marcoms leader and will be held accountable for the daily marketing and communications activities, both internal and external to drive growth in the Mediterranean region. You will do so according to global, regional and local guidelines in order to meet the business plan. Activities include events management, promotion and branding materials development, website and digital/social media management and internal communications and engagement.
The position has direct responsibility for supporting the marketing and communications activities undertaken in their region despite being based in one country.
WHAT WILL I BE DOING?
Commercial support / RFP’s:
Have a comprehensive understanding of RFP documentation and resources. Be able to pull together a quality output based on content from the commercial teams without assistance.
Lead the planning, execution and localisation of new product launches / enhancements / materials
Lead commercial campaigns to generate interest around existing products to drive revenue aligned with the sales focus
Ensure Nielsen’s suite of products is supported by up-to-date marketing collateral, client communications and digital / website outputs
Responsible for the creation and localisation of media releases and collating and updating of local media exposure metrics
Respond to media enquiries
Taken media training and coach our business leaders on how to respond to reporters.
Successfully builds relationships with reporters.
Coordinate in-house and external industry events for Nielsen including invitations and follow up communications campaigns
Work with local teams to identify presenters and topics for targeted industry events which demonstrate Nielsen’s strengths and capabilities
Client / internal communications
Work with key stakeholders to support the creation of engaging and digitally advances internal and client communications and tools
Provide hands-on support in the exploring and execution of digital communications tools and measurable technology
Maintain library of client communications and ensure dissemination of any new materials to regional teams
Establish and maintain open communication channels with Nielsen associates and clients via newsletters, email blasts, and other regular or ad hoc channels tapping into local, regional and global trends to provide updates on products, reports, insights, etc.
Own and formulate local crisis management responses to minimise negative press coverage and revenue impact. Work closely with regional leaders for relevant input.
Content writing: Create regular editorial content (insights articles, press releases, reports, perspectives) to showcase the value our Nielsen data can bring to the industry
Upload content onto Nielsen.com through WordPress
Social:Creation of social posts
Social monitoring for Pacific
Overall:Measure the impact of our efforts
Document steps and processes for maximum efficiency
Be creative and strive to always think differently
WHAT SKILLS AND EXPERIENCE ARE WE LOOKING FOR?
Your remit will be to to look after the Mediterranean region make key decisions and it’s vital show that you can understand nuances of these different markets and apply bespoke Marcoms solutions.You’ll be involved in building a product portfolio industry events, media planning and analytics and sports marketing that is advertiser/publisher targeted .
You will have a solid background in Marcoms and your marketing skills will to lift, shape, pronounce and resonate the Nielsen brand in the marketplace.
You’ll have a a roll up your sleeves and get it done attitude – it is not enough to have great ideas, you must be able to get stuff done
Playing well with others is a must. We are a collaborative team and you’ll be able to cultivate relationships inside and outside the organization
You’ll work independently on a small team with a tremendous amount of responsibility
You’ll be able able to work in a dynamic environment where new projects and pop-up often.
Fuent English and Italian ,Spanish is also a bonus.
8+ years experience in B2B Marketing, Media, and/or Sales
Confident communicator with exceptional attention to detail, along with the proven ability to consistently make sound judgments and an ability to address business and technical audiences
Experience leading multi-practice teams toward a common deliverable on frequently accelerated timeframes
Strong collaborator and mentor with the ability to bring out the best in talent and effectively motivate and manage teams
Excellent organization, project management and problem solving skills
Amazing writing and PowerPoint/Slides skills and be able to tell a cohesive story through a narrative or a deck
Must be intellectually curious and collaborative, “humble, hungry and smart” with a strong work ethic
Relationship building skills with the ability to interface with senior executives and experts across the organization
This position reports directly to the Europe Marcoms leader.
BENEFITS AND PERKS
In return for your skills we offer a compettitve salary +bonus and a generous leave package and other benefits including :
- Flexible working /remote working for the moment until Post-Covid
- 25 days holidays pa with option to purchase an additional days
- Family friendly policies: Childcare vouchers /Maternity/Paternity/Adoption/Parental leave
- Discounts and savings on shopping and much more…
Nielsen is committed to hiring and retaining a diverse workforce. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class.
If this sounds good…click apply!
If you have any questions before applying please contact me email@example.com
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