Press Releases
Adsquare and Nielsen strengthen out-of-home media buying
Today Nielsen (NYSE: NLSN) announces an integration with Adsquare, enabling European marketers to intelligently target audiences for out-of-home media buying.
Nielsen’s Global Consumer Business Reinforces Commitment to Chicago as Site of Global Headquarters
Nielsen’s global consumer business reinforces commitment to Chicago as site of global headquarters.
Launching Nielsen Compass: A world leading and powerful campaign outcomes database
Advertisers, agencies and publishers to leverage insights from world leading, outcome measurement dataset to make data-driven decisions, optimize budgets and predict sales ROI
Nielsen Global Connect Appoints Chief Financial Officer
Nielsen Global Connect appoints Chandler Bigelow as CFO.
Nielsen Makes Senior Appointments, Further Builds Out Media Management Team
Sean Cohan, a media industry and A+E veteran, joins the company as Chief Growth Officer and President, International; Peter Bradbury has been promoted to Chief Commercial Officer, U.S. and Karthik Rao has been named Chief Operating Officer, Nielsen Global Media.
Nielsen Names the Seven Forces Driving the Future of Europe’s FMCG and Retail Market
Nielsen (NYSE: NLSN) Global Connect released its predictions around the seven driving forces that will shape the future of Europe’s fast-moving consumer goods (FMCG) and retail marketplace over the next decade.
Nielsen Builds Out Management Teams With Two Strategic Hires
David Rawlinson, President of the Global Online Business at Grainger, will become the Chief Executive Officer of Nielsen's Global Connect business. Linda Zukauckas will join the company as Chief Financial Officer. Both will join effective Feb. 3, 2020.
Nielsen Global Connect Welcomes Jacqueline Woods As Chief Marketing Officer
Veteran marketing leader Jacqueline Woods will join the company as Chief Marketing Officer (CMO) beginning Dec. 1, 2019. In this role, Ms. Woods will lead all aspects of global marketing, supporting the company’s transformation into an independent, publicly traded company.
Nielsen Sports Launches New Fan Insights Platform for a Connected View of Fan Behaviors and Attitudes
Nielsen is launching a global, connected online platform to provide sports properties, sponsor brands and event organizers with a comprehensive view of fans’ interests, media consumption behaviors, brand attitudes and purchasing habits from around the world.
Nielsen: Consumer Disloyalty is the New Normal
Disloyalty levels are on the rise among the world’s consumers, with just 8% of people considering themselves to be committed loyalists when it comes to their favourite brands, according to Nielsen's Global Consumer Loyalty.
Press Contacts
For press inquiries about Nielsen’s business, leadership and corporate events (such as quarterly earnings), please contact:
corporatepressinquiries@nielsen.com
For Press inquiries about Nielsen’s insights for the Europe region, please contact the Nielsen Europe Communications representative below:
Europe:Samantha Rovatti
Global Television Audience Measurement (Television Audience Measurement outside of the United States): Sonya Ford