North America / United States / NY / New York City

Client Service & Sales

#: 102768-en_US / 102768



Sales Director, Brand Partnerships – 102768

Client Services and Sales – USA New York, New York 




Imagine working closely with many of the world’s largest sports brands to help them maximize their Sponsorship investments. Nielsen Sports & Esports is a trusted adviser and partner in sports, esports and entertainment intelligence, helping our clients worldwide to develop, optimize and measure their investments. With our expansive suite of products and services, Nielsen Sports & Esports is uniquely positioned to provide insights and intelligence which help drive more effective decision making for clients. The Sales Director, Brand Partnerships for Nielsen Sports & Esports will be responsible for developing, selling and delivering integrated solutions to Brand clients in the North American Brand sector. 






  • Develop and execute strategic plans to achieve sales targets and expand our customer portfolio
  • Establish and meet short and long range goals and objectives 
  • Provide detailed and accurate sales forecasting 
  • Proven ability to drive the sales process from lead generation to close 
  • Proven sales executive experience, meeting and/or exceeding revenue targets against assigned territory and accounts 
  • Successfully identify and solve client issues strategically 
  • Keen ability to articulate the distinct aspects of our products and solutions in a consultative manner 
  • Ability to communicate, present, and influence all levels of the organization, including executive and C-level 
  • Understand industry-specific landscapes and trends (sports, esports, COVID-related impact) 
  • Foster and maintain influential industry relationships with key decision makers in order to promote company profile and reputation as “trusted advisor” 
  • Collaborate with Sales, Account Management, and Operations teams to implement and deliver successful client outcomes across business functions within Nielsen and externally
  • Create a culture of success and ongoing business and goal achievement 
  • Provide market feedback to company leadership regarding competitive offerings, prospect needs and new product development ideas
  • Represent Nielsen Sports & Esports at conferences, meetings, networking events, and other marketing initiatives






  • Experience in understand sponsorship landscape from the lens of the Brands’ perspective 
  • Experience in selling market research focused products and integrated sponsorship solutions
  • Minimum 5 years sales experience in a new business development role, industry applicable experience a must
  • Intimate knowledge of both the sports & esports landscape



● “Hunter” mentality 
● Sales Planning 
● Presentation Skills 
● Client Relationships 
● Emphasizing Excellence 
● Motivation 
● Independence 
● Creativity 
● Negotiation 
● Prospecting Skills


By connecting clients to audiences, we fuel the media industry with the most accurate understanding of what people listen to and watch. To discover what audiences love, we measure across all channels and platforms⁠—from podcasts to streaming TV to social media. And when companies and advertisers are truly connected to their audiences, they can see the most important opportunities and accelerate growth.


Do you want to move the industry forward with Nielsen? Our people are the driving force. Your thoughts, ideas and expertise can propel us forward. Whether you have fresh thinking around maximizing a new technology or you see a gap in the market, we are here to listen and take action. Our team is made strong by a diversity of thoughts, experiences, skills, and backgrounds. You’ll enjoy working with smart, fun, curious colleagues, who are passionate about their work. Come be part of a team that motivates you to do your best work!  

Nielsen is committed to hiring and retaining a diverse workforce. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class.

Job Type: Regular 

Primary Location:  New York,New York 

Secondary Locations: CT – Wilton, Remote, , 

Travel:  Yes, 10% of the Time