North America / United States / NY / New York City
#: 79021-en_US / 79021
Job Location: New York, NY – Job ID #79021
Nielsen Global Media collects billions of data points on what consumers watch and buy. We study consumers in more than 100 countries, and help our clients globally identify unmet needs, develop new products and deliver them in an engaging way. We are constantly evolving, not only in terms of where we measure, or who we measure, but in how our insights can help drive profitable growth.
In this role, you will be responsible for:
Develop and test statistical model specifications to meet client needs. Develop and apply statistical and quantitative analysis, modeling, and optimization. Perform research design using statistical software and other analytical tools, regression analysis, SAS programming, and SQL. Exercise discretion in deciding whether additional model runs are required, and determine if financial performance measures are reasonable. Review and finalize statistical model results. Advise Software Engineering on refinement of software and web services tools. Describe analysis results, interpret insights and discuss managerial implications with client directly. Perform complex mathematical formulations to solve large-scale business problems and conduct time-series analysis. Lead problem-solving for new clients and industry verticals by matching analytic solutions with client needs. Conduct data processing to prepare for marketing mix analysis, based on understanding of client needs for quantitative analysis of marketing effectiveness. Independently prepare deliverables and presentation decks to report results to clients. Plan and set up projects, including designing, coding or compiling reader programs that did not exist previously. Proactively identify new analytic opportunities, and present related proposals to help expand analytic footprint to the client. Directly supervise 1-2 Senior Analysts, and indirectly oversee (without supervisory authority) 1-2 Senior Analysts and Managers, including providing feedback on modeling progress and deliverables preparation by junior team members. Involves the opportunity to telecommute within the surrounding area, up to 1 day per week, as feasible. Tools used include: SAS, SQL, and Microsoft Office (Word, Excel and PowerPoint).
FOR THIS ROLE, WE ARE LOOKING FOR INDIVIDUALS THAT HAVE:
Master’s degree in statistics, econometrics, mathematics, operations research, engineering (industrial, computer or electrical), or a related field (foreign equivalent degree acceptable), plus 2 years of experience in complex data modeling and statistical analysis using large and complex data (point-of-sale, customer-level and/or marketing data) (would also accept a bachelor’s degree plus 5 years of post-baccalaureate, progressively responsible experience). This must include 1 year of experience in/with: development and application of applied statistical and quantitative analysis and modeling; research design using statistical software, regression analysis, SAS programming, and SQL; performing mathematical formulations to solve business problems and conduct time-series analysis; reviewing SAS code to read, audit and review raw input data and create meaningful data transformations to normalize, align and scale data to address specifics of a client’s business; training, providing direction to and reviewing the work of junior analysts and project teams; managing clients and projects from initiation to implementation; and use of Microsoft Office (including Word, Excel and PowerPoint).
As the arbiter of truth, Nielsen Global Media fuels the media industry with unbiased, reliable data about what people watch and listen to. To discover what’s true, we measure across all channels and platforms—from podcasts to streaming TV to social media. And when companies and advertisers are armed with the truth, they have a deeper understanding of their audiences and can accelerate growth.
Do you want to move the industry forward with Nielsen? Our people are the driving force. Your thoughts, ideas and expertise can propel us forward. Whether you have fresh thinking around maximizing a new technology or you see a gap in the market, we are here to listen and take action. Our team is made strong by a diversity of thoughts, experiences, skills, and backgrounds. You’ll enjoy working with smart, fun, curious colleagues, who are passionate about their work. Come be part of a team that motivates you to do your best work!
Nielsen is committed to hiring and retaining a diverse workforce. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class.
JOB TYPE: Regular
PRIMARY LOCATION: North America-US-New York, NY