Nielsen is committed to accurately measuring a broad range of consumer behavior representing a wide range of ethnicities, cultures and organizations worldwide.
Your opinions and ideas matter. And no two consumers are the same. That is why we have invested in the best technology, the best methodology and the best people we can to assure that all ethnic communities are fairly represented.
As the world’s leading marketing and media information company, Nielsen involves and reaches out to local and national communities and ethnic organizations to ensure we are providing our clients with the most complete understanding of what consumers buy and what consumers watch. These insights help businesses launch or expand their product offerings and establish meaningful customer relationships to better serve you.
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