Scottish Shoppers opinion towards Minimum Unit Pricing (MUP) is evolving
When the notion of MUP was first introduced, I remember thinking “this is big!” and I wondered how the industry would react. I also wondered how I would react if the same were to be implemented in England; would it make a difference to how or what alcohol I buy? Would I even notice the price...
Top Products of 2018: Health, Wellness and Flexitarianism shaped U.K. Food and Drink Habits this year
New data compiled for The Grocer’s annual Top Products Survey revealed that avocados, flexitarianism and wellness are more than just millennial stereotypes. In fact, these lifestyle trends – most notably the rise of ‘clean living’ and cutting back on vices – are having a profound impact...
Gen Z: The Elusive Generation
For the last decade or so, Millennials have been the generation that every brand has sought to engage as their spending power has grown. With this generation now past teenage years, however, digital advertisers are shifting their focus to the succeeding generation, Generation Z or Gen Z.
Young and Ready to Travel (and Shop)
In addition to being hyper connected and digitally driven, Millennials are focused on personal experiences. And for many, those experiences happen away from home. Notably, Millennials are very interested in travel—and shopping along their journeys.
Millennial Travelers Take Off to Shop
In addition to being hyper connected and digitally driven, Millennials are focused on personal experiences. And for many, those experiences happen away from home. Notably, Millennials are very interested in travel. In fact, they travel more than any other generation, including Baby Boomers.
Discounts Dominate, But Loyalty Program Rewards Go Deeper Than Dollars
When it comes to the most-valued loyalty-program benefits, monetary incentives top the list in every region. However, creating meaningful differentiation requires offering more than generic deals, and thinking beyond monetary perks can help brands stand out.
The Keys to Unlocking the Millennial Mindset
As a consumer group, Millennials are just starting to flex their spending power, which will grow significantly in the coming years. While they’re years from fully establishing themselves, they’re already having a marked impact on the global consumer landscape.
Financial Facts: Saving and Sound or Dealing With Debt? A Global Generational View
To find out how much attitudes about finances differ by age, we asked Gen Z, Millennial, Gen X, Baby Boomer and Silent Generation respondents about their saving strategies and debt decisions. It turns out that no matter the age, most of us need sound financial advice.
Is Happy Hour 9-5? A Cross-Generational Look At Employment Enjoyment
We asked Millennials, Generation Xers and Baby Boomers around the world to tell us how satisfied they are with everything about their jobs. Across a sample of respondents from 60 countries who said they are currently employed, satisfaction levels highlight workplace trends worth paying attention to.
Younger Generations Look For Beneficial Boosters When Buying Food
To better understand how younger respondents view the importance of dietary considerations, we asked six Millennials from different parts of the globe to explain how their eating habits differ from those of their parents.