Welcome to News Center
News Center is a digital hub for Nielsen to break news, share content from our leaders and offer updates on our global operations in the consumer goods, retail and media industries.
COVID-19: The Need for Informed, Smart Decisions in Times of Crisis
These uncertain times call for data and insights that highlight winning strategies to avoid panic and navigate our industries and key players toward stability as soon as possible. David Rawlinson, CEO of Nielsen Global Connect, shares how Nielsen has been working around the clock as this emergency...
The Case for Growth Through Transparency: A Way Forward for Digital Advertising
As major technology players phase out third-party cookie tracking, digital marketers are facing a new reality. Without an independent view, market confidence in digital advertising could see significant erosion. We are embarking on three key initiatives to ensure Nielsen measurement continues to...
Building A Sustainable Broadcaster OTT Strategy In The New Decade
How successful have European broadcasters been in developing sustainable over-the-top (OTT) strategies? At the dawn of the new decade, this question—and challenge—is in the hearts of U.K.’s traditional media companies. It's also one Nielsen addressed head on at the recent New Video Frontier...
Nielsen Ranked 11TH in the 2019-2020 Inclusive Top 50 U.K. Employers List
In recognition of our continued dedication to workplace diversity, equality and inclusion, Nielsen has been ranked 11th in The Inclusive Top 50 U.K. Employers List, a comprehensive list of U.K.-based organizations that promote inclusion across all protected characteristics,...
Lead Europe 2019: Doing Not Trying—Results Matter in Diversity and Inclusion
Nielsen held center stage last week at the LEAD (Leading Executives Advancing Diversity) Network Event 2019 in Madrid. Hosted by the LEAD Network, a European organization that advocates for the retention and advancement of women in the retail and consumer goods industry in Europe, the annual...
Nielsen Named Media Industry Leader for Third Consecutive Year by Just Capital and Forbes
For the third year in a row, Nielsen was named the industry leader among Media companies in JUST Capital’s and Forbes’s annual ranking of the “JUST 100.”
Nielsen Associates Fight Hunger and Help Shape a Smarter Market by Donating Meals and Data
Food insecurity and food waste are two challenges that Nielsen is uniquely positioned to address; our food pricing and consumption data can help enable greater efficiencies in the marketplace while addressing the serious, sometimes overlooked, effects that these issues have on people in every...