As a Managing Director, Cindy is responsible for the overall management of The Nielsen Company in Developed Asia consisting of Hong Kong, Japan, South Korea and Taiwan.
Appointed as the Managing Director of South Korea in 2007, Cindy has led both organic and profitable growth, especially with the integration and M&A of four different affiliates, which took place from year 2010 to 2014.
Recently, Nielsen Korea also succeeded in acquiring Link Aztec.
Since her joining Nielsen Korea in 1995 as a CI manager, Cindy served as a leader working around RMS, Watch and CI. She also led CI for the Growth Markets in year 2017.