Webinar: Shopper in The New Normal

Location: Online

SHOPPER TRENDS 2020

LITHUANIA | JUNE 16 | 10:00-11:15
ESTONIA | JUNE 17 | 10:00-11:15
LATVIA | JUNE 18 | 10:00-11:15

*Speakers will present in local language

The global COVID-19 outbreak has changed the way how people live their day-to-day lives. But how many of these changes are here to stay?

Re-invented Shopper Trends Webinar 2020 will provide marketers and commercial executives with directional insights for adapting and developing strategies to align with The New Normal. The updated study will shed light and deep dive into the channels, categories in demand, and many more.

WEBINAR HIGHLIGHTS:

  • Overview of the retail landscape in Estonia, Latvia, and Lithuania: sales dynamics, channel development, winning and losing departments;
  • Deep dive in FMCG categories: brands versus private labels, promo impact etc.;
  • Covid-19 impact on consumer sentiment and behavior, changing shopping patterns;
  • Shoppers evolution in The New Normal, capturing the trends “Before, During and Now” realities.

LITHUANIA AGENDA

OPENING WORD

Ilona Lepp, General Manager Baltic countries, Nielsen

RETAIL BEYOND COVID

Žaneta Simonaitytė, Retailer Vertical Leader Baltic Countries, Nielsen

GUEST SPEAKER

Vaidas Lukoševičius, E-commerce Format Director, Rimi

SHOPPER IN THE NEW NORMAL

Asta Ivanauskienė, Senior Consumer Insights Executive, Nielsen

Q&A

For more information, pricing, and registration please contact your Nielsen executive or write us at communication.baltics@nielsen.com