Insights

State of the Media - The Malaysian Media Landscape in 2017

The Malaysian media landscape has shifted over the past couple of years, changing the way Malaysians interact with each other, how they form their opinions and how they make purchase decisions. We are in the midst of an exciting time for Malaysian media, as digital media continues to grow and...

State of the Media: The Nielsen Cross-Platform Report Q3 2012 | Nielsen

Updated October 15, 2013 With time-and-place-shifted viewing, viewers now have the power to bend time and space at their will. Through a pilot study, Nielsen measures the viewing of programs beyond seven, and up to 29 days. At the household level, Nielsen offers new insight into exactly how viewing...