This year, the U.S. government has officially recognized April as National Arab American Heritage month. Nielsen is joining the celebration by launching Marhaba (Arabic for “hello”), our newest Business Resource Group (BRG) focused on supporting and connecting employees of Arab descent. Led by employee volunteers, our BRGs are critical to creating a diverse, equitable and…
While Cannes LIONS normally convenes in the South of France, this year’s Cannes LIONS Live Virtual Experience gave marketers from across the globe the chance to present themselves as avatars and virtually walked across stages and lounges to hear from industry experts, exchange business cards and connect. As a sponsor, Nielsen hosted daily engaging sessions…
This is a pivotal moment. March marks a full year of living with the pandemic, which has, among many other things, threatened to roll back the progress our world has made toward closing the gender gap. “Humankind is facing many challenges together, but it’s a chance to change our mindset to be more inclusive and…
Each year, from Sept. 15 to Oct. 15, the U.S. celebrates Hispanic Heritage Month (HHM). It’s a month where businesses, governments, educational institutions and NGOs recognize the achievements, contributions and influence that Hispanic people have across the country. While 2020 has been anything but ordinary, it’s important that we pause to celebrate and acknowledge the…
Nielsen was invited to speak on the importance for companies to “wise up to women” in order to enjoy sustained growth as part of a LEAD (Leading Executives Advancing Diversity) Network CEO Roundtable. Hosted by the Turkey chapter of the LEAD Network, a European organization that advocates for the retention and advancement of women in…
Ravi Rai, VP of Digital Product at Nielsen, and Harry Brisson, VP of Strategy and Innovation, took the stage last week at the 10th VidCon Conference and highlighted strategies for attracting, retaining and monetizing streaming video audiences. During their presentation, the pair explored new insights on streaming growth and diverse streaming audiences.
Throughout the Cannes Lions International Festival of Creativity, Megan Clarken, Chief Commercial Officer, Nielsen Global Media, spoke on various stages about how companies must not only accept, but lean into the ad industry’s embrace of data diversity to succeed. Sticking to the ways of the past is no longer an option.
South by Southwest (SXSW) is defined by diversity—in the content of its sessions, its presenters and entertainers and its 400,000 attendees. This year’s festival provided the perfect backdrop for Nielsen to share the importance of representation and diversity in data.
Angela Talton, our Chief Diversity Officer, was recently inducted into the International Radio & Television Society Foundation (IRTS) Hall of Mentorship. The IRTS Foundation is a nonprofit organization dedicated to building future media leaders, and it features some of the most accomplished leaders in media in its membership.
In the latest episode of Nielsen’s On the Record, Stacie de Armas, VP, Strategic Initiatives and Consumer Engagement, joins Andrew McCaskill, SVP, Global Communications and Multicultural Marketing, to discuss the cultural drivers of Latinx digital consumption.
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