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  • Nielsen Calls on Business Leaders to Wise Up to Women at Recent LEAD Event

    Nielsen was invited to speak on the importance for companies to “wise up to women” in order to enjoy sustained growth as part of a LEAD (Leading Executives Advancing Diversity) Network CEO Roundtable. Hosted by the Turkey chapter of the LEAD Network, a European organization that advocates for the retention and advancement of women in…

  • Radio: It’s in Everyone’s Shopping Cart

    During this year’s Radio Ink Hispanic Radio Conference, the Nielsen Audio team shared the responses to their year-long advertiser outreach campaign to educate FMCG companies and big brands on the power of radio and its broad consumer reach.

  • 6 Billion Rows of Data to Highlight How to Build Brands

    NCS and the Ehrenberg-Bass Institute recently held a kickoff event to detail the breadth of a new study that delves into three-and-a-half years of purchase data to uncover what it takes to build a sustainable brand today.